The company held medical advertising compliance training
Release time:
2023-03-14
In recent years, in the process of promoting corporate image, product introduction and promotion, the production and operation units of drugs and health products are not familiar with the Advertising Law, especially the laws and regulations related to drug advertising, and there are legal risks. The group company specially organized this training.
Zhang Tao, director of the intellectual property protection and advertising supervision department of Jinhua market supervision and administration bureau, was invited to give a lecture. during this training, he interpreted the advertising law, the administrative measures for the examination and management of advertisements of pharmaceutical and medical devices and health products, and the laws and regulations on advertisements of drugs, medical devices and health products; this paper explains in detail the latest situation of national, provincial and municipal pharmaceutical advertising market supervision and the procedures and matters needing attention of advertising review of drugs, medical devices and health products, and through in-depth analysis of typical illegal cases of pharmaceutical advertising, improve the understanding of relevant laws and regulations on advertising of drugs, medical devices and health products by employees of various units. Relevant persons in charge of the sales department of
Pharmaceutical Company, Jinhua Pharmaceutical Company, Jianfeng Pharmacy and Jianfeng Health Technology Company, as well as personnel in advertising release management and public number management, participated in the training. Through the study, the relevant legal knowledge of the relevant employees has been increased, the compliance awareness of the employees has been improved, and the understanding and application level of the relevant post personnel on the new advertising law and the new management norms have been improved, and the risk avoidance in the future work has been played a positive role. (Xiang Chongping Du Qian Hao)
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