Pharmaceutical Terminal Tries New Model of Internet Hospital Sales
Release time:
2021-09-22
News from our newspaper 9# February 13 , the terminal sales department of the pharmaceutical company organized an online meeting of personnel from each terminal office to discuss the joint creation of an efficient and professional internet diagnosis and treatment platform, a drug circulation service platform and other diversified business cooperation.
With the popularity of the Internet and the arrival of 5G , many industries and enterprises have slowly developed from offline to online. With frequent policies and deepening reforms in the medical industry, digital marketing will become the core battlefield and channel for enterprises in the future. In order to further promote spike drug sales, the sales department of pharmaceutical companies began to try a new model of Internet hospital sales.
This meeting invited Zhu Pin, the marketing project manager of "Micromedicine " , to conduct training on the sales process of Internet hospital products for the pharmaceutical sales terminal promotion specialist. Manager Zhu introduced in detail the operation process of "micro medical " , including the operation process of doctors and the use process of patients. The promotion specialist needs to guide doctors to download "micro doctor " APP , submit information for registration and filing id card, practice certificate, professional title certificate, etc., and unlock prescription rights at the same time. the real name authentication review period is generally 2-3 working days. Through the audit, patients only need to scan the doctor's two-dimensional code and submit medical information, then they can communicate with the doctor in the interface. This mode enables patients to consult anytime and anywhere, with less cost, no need to go all the way to the hospital, no need to queue up for registration, pay fees and take medicine, no need to go to the big hospital to get timely treatment for minor diseases, timely get the reply from excellent doctors in top three hospitals all over the country, and get preliminary opinions on the disease soon.
"Micro Medicine " connects patients and doctors with Internet hospitals as the core, and then conducts diversion to downstream drug sales terminals. Online pharmacies can meet the needs of enterprises in drug sales, and a large number of doctors in the cooperation of Internet hospitals can help enterprises to undertake the relevant needs of drug promotion. In the process of cooperation between micro-pharmaceutical enterprises, pharmaceutical companies output more knowledge about their own drugs, so that doctors and patients can better understand the products of our enterprise, so as to make the right choice. (Zhao Lu)
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