Hu Longgang: an engineer who loves sales work
Release time:
2021-07-21
Hu Longgang is the chief engineer of the cable company, responsible for the cost accounting and quotation of the cable production of the whole plant, and he is also a good hand in sales, won the group company's 2020 excellent salesman. Last year, his personal sales orders accounted for 1/3 of the cable company's annual sales, laying a good foundation for the company to complete the annual target.
A chief engineer in charge of technology, how did he start selling?
Hu Longgang was the first group of employees in the cable company. He came to the peak work in 1993 and participated in the preparation of the establishment of the project. Since then, he has been in a technical position, responsible for the inspection and quality management of cable products. At the turn of the old and new centuries, the cable industry has seen a trend of "light entering copper and retreating " . orders for copper cables from major customers such as telecommunication bureaus have decreased year by year. many people think that copper cables should be completely withdrawn from the market, but Hu longgang is not pessimistic. The domestic copper cable market is gradually shrinking, but the international development is unbalanced. The old product models that are gradually eliminated in China are at the right time in some underdeveloped countries and regions, and the international market is very broad.
Another impact of the gradual shrinking of the copper cable market is that the technical work on copper cables is basically finalized. After working in the post for two or three years, as a technician, Hu Longgang felt that his work lacked challenges and wanted to seek a breakthrough in himself, so he set his sights on sales. When a technician goes to do sales, many people don't like it at first. Hu Longgang calculated and strengthened his confidence that the products of - company will eventually have to be sold before they can be converted into profits. To some extent, the purpose of technology and sales is the same, both of which serve to reach a transaction. The difference is that the technology is before sale and the sales are on sale.
Hu Longgang usually smiles and treats people warmly. He can never guess from his appearance that he is introverted and not suitable for face-to-face communication with people. Only by getting acquainted with him, or observing carefully, will you find his occasional shyness when communicating with others. Talking about professional technology and work, you can also talk about it. Hu Longgang doesn't like the socializing on the wine table, and he is even afraid of communicating with strangers face to face. With his personality, how can he do a good job in sales work that requires frequent interpersonal contact?
The birth of a new thing just solved the pain point of Hu Longgang - e-commerce. In the era of dial-up Internet access when opening a web page and asking for a meal, he came into contact with the Internet early. At that time, he also called the Internet "Surfing " . Contact early, pay more attention to the network this tool, easier to find new things. In 2003 , when e-commerce first emerged, Hu Longgang registered his account on the e-commerce platform. With the gradual expansion of the scale of e-commerce platform, social software has also developed, and network communication is convenient. 2009 years later, he began to have online orders. He said that the main expenses on the e-commerce platform are registered members and online publicity, which will not cost much for a whole year, which is a more worry-free and labor-saving supplement outside the conventional sales channels.
The attributes of e-commerce are also very consistent with Hu Longgang. He is not good at communicating with strangers face to face. He contacts and communicates with customers on the network platform. In the following years, Internet commerce and logistics became more and more developed, and many customers developed the habit of online purchasing. Hu Longgang received more and more online orders and found several major customers.
By 2020 , the real economy was severely affected by the neo-coronary pneumonia epidemic, but crises and opportunities were always interdependent, and the decline in offline sales was accompanied by a surge in online sales. Due to the effective prevention and control of the epidemic in China, all walks of life quickly resumed work and production, while foreign factories were affected by more work stoppages, and the foreign trade industry also ushered in opportunities. Hu Longgang seized the opportunity to make full use of the advantages of e-commerce without contact and few intermediate links to increase online sales. E-commerce publicity is highly targeted, the two sides through the network contact, salespeople do not have to run, saving a lot of time and manpower. It has opened the international market by virtue of its global and open nature, and its products are sold to the Middle East, Africa and South America. The cable company, backed by Jianfeng Group, is a listed company with a background of state-owned enterprises. It is guaranteed in quality, reputation and management. It has won the trust of customers and orders are pouring in.
Years of technical work and solid technical skills have brought Hu Longgang professional advantages that ordinary marketers cannot match. He meticulously does a good job of pre-sales service for customers, helps them to order plans, do a good job of cost accounting and make accurate quotations. Online consultation is very arbitrary. Many buyers ask for quotations when they send a demand, and then nothing happens. Some buyers only know "I need to buy cable " , but have no corresponding understanding of the type, standard and specification of the cable. Hu Longgang is always patient and thoughtful to explain to customers, and often makes technical adjustments according to customer needs. For example, customers who purchase rail transit communication cables have higher requirements on the flame retardant index of the cables. He and his colleagues designed special processes according to the customer's requirements and adopted special inner and outer sheath materials and . After the customer's combustion test, the products fully reached the flame retardant index.
Through hard work, Hu Longgang 2020 developed 32 new customers at home and abroad, with personal sales orders increasing 65% over the previous year, and was selected as the outstanding salesman of the year. In the face of honor, Hu Longgang was very calm. He thought that since he had made achievements in real life, he would gladly accept it. This large number of e-commerce orders broke out, which is both unexpected and reasonable. Without early preparation and assistance from colleagues to communicate with foreign customers, such good results would not have been achieved.
Hu Longgang now focuses on sales, and several communication software are hung on the computer at the same time every day. He did not put down his technical work and often used his rich experience to help his colleagues solve difficult problems. In addition to the professional and technical problems in cable production, colleagues will also ask him for advice when they encounter difficulties in daily use of electronic equipment such as projectors and microphones.
Between his sales and technical work, Hu Longgang has a unique understanding: when doing sales, he has extensive contact with the market, can obtain the latest and most practical information, and understand the changes in the core needs of customers. The technical level has been greatly improved, and the company's products are not out of touch with the market. Every time an order is reached, Hu Longgang will have great joy in his heart, and his sense of achievement is no less than to overcome a technical problem.
This is Hu Longgang, an engineer who loves sales. (Reporter Chen Shengmu)
More information
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2020
07-31
"We were also praised by the traffic police." On September 26, when talking about the civilized travel volunteer activities a few days ago, Li Xuegen of the big pharmacy smiled and was very happy that his work was recognized. Starting from May this year, during the rush hour on the 5th and 20th of each month (weekends and holidays are postponed), there will be a group of volunteers wearing red vests and hats, holding signs with the words "courtesy of zebra crossing, civilized crossing of the road" to divert traffic at many intersections in the city. This is a civilized travel volunteer service activity carried out by Jinhua City to further promote civilized travel and persuade uncivilized behavior. As a civilized unit at the municipal level in Jinhua, Jianfeng Group's duty junction is at the intersection of Bayi North Street and Zhongshan West Road. Before the activity was carried out, as the organizer of the group company, the group office had deep concerns. The activity took a long time and required a lot of manpower. As an enterprise, under the condition of ensuring normal production, it was completed by employees in their spare time. Can it be continued? To this end, Xiang Chongping, the leader in charge of the group company, specially organized a meeting of the directors of the subordinate enterprise offices to mobilize and deploy the matter. The group office also specially established the QQ group of "Peak Civilized Travel Volunteer Service" to release the contents and arrangements of the activities, update the duty situation, and praise the small partners on duty. At the beginning of the activity, colleagues in the headquarters building took the lead in taking up their posts. The first class was Li Hong, Li Xia, Yang Liu and Lei Yuan of the finance department of the group company. Employees of the group office, the peak health experience hall, Qiubin Factory and the international trading company also took up their posts one after another. Other enterprises also took part in an orderly manner according to the duty schedule.
2020
07-30
The company's two projects received financial subsidies for the integration of the two.
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2020
07-31
Daye peak won the title of "best integrity enterprise"
On September 4, daye city held a grand commendation meeting, daye peak cement company as the "best integrity enterprise" was commended. This is also the first time that Daye City has selected and commended the "Best Integrity Enterprise". In order to commend the advanced, promote righteousness, establish models, give full play to the role of demonstration and leadership, further encourage and stimulate the enthusiasm of enterprises and employees, unswervingly strengthen the construction of spiritual civilization and credit system in Daye City, and promote the economy of local enterprises. Good and fast development. The Daye City Federation of Trade Unions and the Office of the Spiritual Civilization Construction Committee initiated the selection and recognition of the best honest enterprises, the best honest teams, and the most beautiful honest employees throughout the city. After recommendation, review, evaluation, and publicity procedures, a total of 10 "best integrity enterprises", 10 "best integrity teams", and 20 "most beautiful integrity employees" in Daye City were selected. At the commendation meeting on September 4, Xu Yilong, member of the standing Committee of the Daye Municipal CPC Committee, minister of the United Front work, and chairman of the Municipal Federation of Trade unions, spoke highly of the scientific management and honest operation of Daye Jianfeng cement Company in recent years. I hope Daye Jianfeng can cherish the honor, give full play to its exemplary and leading role, forge ahead, and achieve better results. Xu Yilong also asked the city's enterprises, teams and employees to follow the example of award-winning units and individuals, further emancipate their minds, change their production and management concepts, establish a career with integrity, be honest, and make new contributions to serving the economic development of Daye City. (Zhu Yong)
2020
07-30
Daye peak won the title of "best integrity enterprise"
On September 4, daye city held a grand commendation meeting, daye peak cement company as the "best integrity enterprise" was commended. This is also the first time that Daye City has selected and commended the "Best Integrity Enterprise". In order to commend the advanced, promote righteousness, establish models, give full play to the role of demonstration and leadership, further encourage and stimulate the enthusiasm of enterprises and employees, unswervingly strengthen the construction of spiritual civilization and credit system in Daye City, and promote the economy of local enterprises. Good and fast development. The Daye City Federation of Trade Unions and the Office of the Spiritual Civilization Construction Committee initiated the selection and recognition of the best honest enterprises, the best honest teams, and the most beautiful honest employees throughout the city. After recommendation, review, evaluation, and publicity procedures, a total of 10 "best integrity enterprises", 10 "best integrity teams", and 20 "most beautiful integrity employees" in Daye City were selected. At the commendation meeting on September 4, Xu Yilong, member of the standing Committee of the Daye Municipal CPC Committee, minister of the United Front work, and chairman of the Municipal Federation of Trade unions, spoke highly of the scientific management and honest operation of Daye Jianfeng cement Company in recent years. I hope Daye Jianfeng can cherish the honor, give full play to its exemplary and leading role, forge ahead, and achieve better results. Xu Yilong also asked the city's enterprises, teams and employees to follow the example of award-winning units and individuals, further emancipate their minds, change their production and management concepts, establish a career with integrity, be honest, and make new contributions to serving the economic development of Daye City. (Zhu Yong)
2020
07-31
Daye peak won the title of "best integrity enterprise"
On September 4, daye city held a grand commendation meeting, daye peak cement company as the "best integrity enterprise" was commended. This is also the first time that Daye City has selected and commended the "Best Integrity Enterprise". In order to commend the advanced, promote righteousness, establish models, give full play to the role of demonstration and leadership, further encourage and stimulate the enthusiasm of enterprises and employees, unswervingly strengthen the construction of spiritual civilization and credit system in Daye City, and promote the economy of local enterprises. Good and fast development. The Daye City Federation of Trade Unions and the Office of the Spiritual Civilization Construction Committee initiated the selection and recognition of the best honest enterprises, the best honest teams, and the most beautiful honest employees throughout the city. After recommendation, review, evaluation, and publicity procedures, a total of 10 "best integrity enterprises", 10 "best integrity teams", and 20 "most beautiful integrity employees" in Daye City were selected. At the commendation meeting on September 4, Xu Yilong, member of the standing Committee of the Daye Municipal CPC Committee, minister of the United Front work, and chairman of the Municipal Federation of Trade unions, spoke highly of the scientific management and honest operation of Daye Jianfeng cement Company in recent years. I hope Daye Jianfeng can cherish the honor, give full play to its exemplary and leading role, forge ahead, and achieve better results. Xu Yilong also asked the city's enterprises, teams and employees to follow the example of award-winning units and individuals, further emancipate their minds, change their production and management concepts, establish a career with integrity, be honest, and make new contributions to serving the economic development of Daye City. (Zhu Yong)
2020
07-31
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