Peak Pharmacy: Through the 20th Anniversary, Witness Growth with Growth
Release time:
2021-03-22
It was the morning of 2001 # April 20 . On Shuangxi West Road in the city, banners and flowers were displayed at the gate of a pharmacy. Du Zihong, the leader of Jinhua City and the old chairman of the peak, unveiled the chain of pharmacies and announced the official opening of the peak pharmacy chain Co., Ltd. With a flick of a finger, the peak pharmacy has accompanied Jinhua people through 20 years. After counting the past steps and looking forward to the future scenery, the peak pharmacy and its employees grew up together, reorganized their clothes and set off again.
Peak Pharmacy was formerly the 17 pharmacy in the retail department of Jinhua Pharmaceutical Company. It is a public institution without operating pressure and is not sensitive to the market. Development plans such as store layout are also relatively lacking. In 2001 , after Jianfeng Group established Jianfeng Pharmaceutical and acquired Jinhua Pharmaceutical Company, in order to comply with policy requirements and market-oriented reforms, and as Jianfeng Group's further development in the pharmaceutical field, 17 retail stores were independent from pharmaceutical companies and set up chain companies, renamed Jianfeng Pharmacy. Since then, it has become an independent legal person and a market-oriented centralized enterprise with unified business objectives. Around this goal, Jianfeng Pharmacy has continuously improved its internal management, system construction, and image shaping, forming a joint force, completing the transformation of a new type of modern chain enterprise, and becoming a veteran cement enterprise, Jianfeng, in Jinhua, the base area, directly dealing with the common people. An eye-catching image window.
The transformation from a big pot of rice to a modern enterprise that is responsible for its own profits and losses cannot be successful by decorating the store and changing the management mode. As soon as the big pharmacy came up, it encountered a big problem - brand image problem. The old cement brand of Jianfeng has suddenly become a street drug seller. This change spans a lot, and many people can't react for a while. When opening the business and making panax notoginseng powder on the spot, the regular customer also joked: "don't mix cement powder with me. "
In order to quickly eliminate misunderstandings, let people change their ideas, and at the same time expand the influence of the brand, Jianfeng Pharmacy has established a new image through a series of measures: invite Shanghai experts to use the most advanced instruments for free consultation, hire famous doctors to sit in the hall, free testing, charity drugs, go deep into the street community to promote medical knowledge, organize primary school students' medical knowledge summer camp ... more means "makeover " , peak pharmacy helps peak brand to break the old impression in the hearts of the people, refresh the concept of Jinhua citizens; it also inherits and carries forward the tradition of paying attention to quality of peak brands, and establishes a reliable brand image that pays attention to drug quality and curative effect.
At the same time, Peak Pharmacy is also exploring how to better serve its customers, striving to pursue "people have nothing, people have advantages " . Other drugstores can't do it, we're going to do it. Some varieties of drugs, even if they don't make money, have to be stocked to meet the needs of customers. In order to inherit and carry forward the heritage of Renshou Hall, Tianfu Hall and other century-old stores, special stores are opened. With excellent service consciousness and service quality, the peak pharmacy has formed its own high stickiness customer base.
20 years of cold and summer, peak pharmacy step by step, through their own efforts to develop, business performance from millions to tens of millions gradually increased, and even hundreds of millions; The number of stores has increased from a dozen newly established to dozens now. It is the first batch of drug dealers certified by GSP and the first batch of designated retail pharmacies of medical insurance in Jinhua City; the number of fixed-point retail pharmacies for chronic diseases is the largest among pharmaceutical retail chain enterprises in Jinhua City.
In recent years, with the continuous deepening of the reform of my country's medical system and drug circulation system, the pharmaceutical retail industry has been greatly affected, and the sales profit of essential drugs has decreased. "Zero Price Difference " The price advantage of pharmacies over medical institutions no longer exists, and communities and township hospitals have separated part of the market, which makes the industry more competitive.
Facing the opportunities and challenges coexisting in changes, Jianfeng Pharmacy actively complies with policy changes, strives for various designated pharmacy qualifications, strengthens staff training, provides customers with professional and personalized medication guidance, and creates distinctive Pharmaceutical services to improve their core competitiveness. I have also been looking for and trying new sales models and future development directions. As early as 2014 , I cooperated with e-commerce platforms to explore online drug sales. Last year, I cooperated with take-out platforms to explore the combination of offline and online retail.
Peak Pharmacy's firm confidence comes from a group of employees who grew up with the enterprise in the past 20 years. In the face of staff training has never stopped, including pharmaceutical expertise, service etiquette, sales skills, on-site simulation and other forms. Even during the COVID-19 pandemic, employees were organized to learn remotely through online classrooms. Many senior managers start from shop assistants and make common progress with enterprises.
Various awards have proved the efforts and progress of employees. The large pharmacy team has repeatedly ranked first in the province's national pharmacy skills competitions and competitions. In the2014 National Pharmacy Combined Medication Skills Competition, he won the top five in Zhejiang Division, 2020 , "Tianqing Cup " The 4th Knowledge and Care Skills Competition Zhejiang Regional Competition won the Best Service Team Award ... The award is certainly gratifying, but what makes them more happy is to see the pennants and thank-you letters sent by customers again and again. At the beginning of 2020
, the new crown epidemic seriously affected people's lives. In the face of the outbreak of the outbreak brought about by the surge in demand for masks, alcohol, disinfectants and other materials, peak pharmacy staff Spring Festival, in the logistics almost paralyzed, serious shortage of production capacity in the case of full search for sources of goods, adhere to the front line, try to meet customer needs. And adhere to the parity sales, for the stability of the market, stable people have made a positive contribution. After the situation eased, Jianfeng Pharmacy participated in the public welfare activities of guarding angels in white, and sent gifts to the medical staff in Hubei to express respect and gratitude, reflecting the social responsibility and responsibility of an enterprise.20
has a long way to go, and20 has passed in a blink of an eye. Looking back on history and looking forward to the future, General Manager Xiang Shunjiao said: Peak Pharmacy carries the historical heritage of a century-old store and surrounds the grand goal of a century-old peak. It will continue to move forward in Do not forget your initiative mind. (Reporter
Chen Shengmu)
More information
Spike Health was identified as Zhejiang Agricultural Science and Technology R & D Center
Zhejiang Provincial Department of science and technology recently issued a notice, peak health technology company research and development center was identified as Zhejiang agricultural science and technology research and development center. According to the relevant requirements, Zhejiang agricultural science and technology research and development center must be established with national and provincial agricultural leading enterprises, agricultural science and technology enterprises or other scientific and technological agricultural enterprises with high scientific and technological content as the carrier, with strong economic strength and scientific and technological research and development foundation; The annual sales income of the enterprise is more than 10 million yuan, and the R & D center has more than 10 full-time technicians, of whom more than 30% have bachelor's degree or above; the annual technology development funds shall not be less than 3% of the sales revenue of the enterprise; it has the necessary instruments and equipment and fixed and special places to meet the research and development; it has the conditions for the application of agricultural technology information network. The main business of the enterprise is clear, and it is the priority industry in our province. The technological innovation achievements have a wide range of radiation, the enterprise system is sound, and the operating mechanism is good. With the domestic, provincial institutions of higher learning, scientific research units have established a stable relationship of scientific research cooperation. Since its establishment, Jianfeng Health has attached great importance to the construction of innovation platform and the cultivation of scientific and technological talents. In 2016, it has been recognized as Jinhua agricultural science and technology enterprise and municipal agricultural science and technology research and development center. In 2017, research and development investment accounted for 5.06 of sales revenue, and full-time research and development personnel with bachelor's degree or above accounted for 80.9, consisting of talents including traditional Chinese medicine, traditional Chinese medicine preparation, agriculture and biotechnology, pharmacy, analysis, plant extraction, food engineering, etc. Dr. Li Wende, head of the research and development center, was also selected "Jinhua Shuanglong plan talent" in 2017 ". In recent years, peak health and Zhejiang workers.
2020
07-31
Chairman Jiang Xiaomeng Directs Work in Yunnan Peak
On December 16, Jiang Xiaomeng, Secretary of the Party committee and chairman of the group company, went to Yunnan Jianfeng cement company to investigate and guide the work. On the morning of the same day, accompanied by the Yunnan peak management team, Jiang Xiaomeng went deep into the front line and successively went to the central control room of the production and manufacturing department, the raw material clay yard, the lignite yard and other areas for field investigation and investigation to understand the problems existing in the production and operation process. Subsequently, a business analysis meeting was held to make a comparative analysis of the various business indicators of Yunnan Jianfeng from January to November this year, and put forward two requirements to the management team: further strengthen internal management and improve execution; strengthen the coordination of external relations, and improve The ability and level of enterprise resource acquisition. At the Yunnan Jianfeng middle-level cadre meeting held on the afternoon of the 16th, Jiang Xiaomeng first fully affirmed Yunnan Jianfeng's highest output and best benefits since it was put into production in 2018, and expressed his gratitude to all cadres and employees of Yunnan Jianfeng for their hard work. After that, Jiang Xiaomeng made a detailed analysis of the cement industry and the regional market environment in Yunnan, and combined with the current production and operation situation of Yunnan Jianfeng, put forward the focus of the next step: 1. should fully attach importance to and mobilize the initiative and responsibility of employees at all levels to improve the overall execution of the team; 2. raw material mines are an important factor restricting the future development of cement enterprises, which should be paid full attention to and formulate clear strategies and methods, set out a timetable to obtain future production resources as much as possible; 3. continuously advocate and promote technological innovation, keep pace with the times, continuously improve production management, equipment management, production technology level, and maintain the competitive advantage of the industry; 4. further strengthen production
2020
07-31
Chairman Jiang Xiaomeng Directs Work in Yunnan Peak
On December 16, Jiang Xiaomeng, Secretary of the Party committee and chairman of the group company, went to Yunnan Jianfeng cement company to investigate and guide the work. On the morning of the same day, accompanied by the Yunnan peak management team, Jiang Xiaomeng went deep into the front line and successively went to the central control room of the production and manufacturing department, the raw material clay yard, the lignite yard and other areas for field investigation and investigation to understand the problems existing in the production and operation process. Subsequently, a business analysis meeting was held to make a comparative analysis of the various business indicators of Yunnan Jianfeng from January to November this year, and put forward two requirements to the management team: further strengthen internal management and improve execution; strengthen the coordination of external relations, and improve The ability and level of enterprise resource acquisition. At the Yunnan Jianfeng middle-level cadre meeting held on the afternoon of the 16th, Jiang Xiaomeng first fully affirmed Yunnan Jianfeng's highest output and best benefits since it was put into production in 2018, and expressed his gratitude to all cadres and employees of Yunnan Jianfeng for their hard work. After that, Jiang Xiaomeng made a detailed analysis of the cement industry and the regional market environment in Yunnan, and combined with the current production and operation situation of Yunnan Jianfeng, put forward the focus of the next step: 1. should fully attach importance to and mobilize the initiative and responsibility of employees at all levels to improve the overall execution of the team; 2. raw material mines are an important factor restricting the future development of cement enterprises, which should be paid full attention to and formulate clear strategies and methods, set out a timetable to obtain future production resources as much as possible; 3. continuously advocate and promote technological innovation, keep pace with the times, continuously improve production management, equipment management, production technology level, and maintain the competitive advantage of the industry; 4. further strengthen production
2020
07-30
Editor's note: On November 20, the first page of "Jinhua Daily" published "Focus on sticking to the peak forever-Enlightenment of Jianfeng Group's 60 years of entrepreneurship" written by the reporter of the newspaper, which was specially reprinted by this newspaper. Focus on sticking to the peak forever-Jianfeng Group's 60 years of entrepreneurship enlightenment "Jinhua Daily" reporter Shao Xuilian as of the end of the third quarter of this year, the total assets of 4.788 billion yuan, net assets of 3.366 billion yuan, the realization of the parent company's net profit of 0.488 billion yuan, earnings per share of 1.42 yuan. Recently, Jianfeng Group disclosed its beautiful report for the third quarter of 2018, celebrating its 60th anniversary with the best operating results in history. Wind and rain for 60 years. With sustained and steady high-quality development, the peak people are moving towards a comprehensive modern enterprise group with strong core competitiveness. Strategy: Focus and Professionalism In 1958, the first generation of peak people built the first cement factory in Jinhua history at the foot of peak mountain. Beginning in 1983, through horizontal alliances with township enterprises, the formation of enterprise groups, and the implementation of shareholding reforms, Jianfeng has developed from a small state-owned cement plant to the first listed company in China's cement industry. Since then, in the stage of diversification, the peak will develop the pharmaceutical industry into the second pillar industry. In 2007, it joined forces with the central enterprise China Building Materials to participate in the establishment of Southern Cement and strategically shifted the focus of the cement industry; at the same time, through corporate mergers and acquisitions and technological innovation, the pharmaceutical industry has further exerted its strength. Today, Jianfeng Group has 33 participating and holding subsidiaries, involving building materials, medicine, big health, modern logistics, national.
2020
07-31
News from our newspaper On the occasion of the celebration of the 60th anniversary of Jianfeng's entrepreneurship, the selection results of the two competitions of "Me and Jianfeng" essay and employee calligraphy and painting photography exhibition are also fresh. Since July 2017, more than 50 contributions have been received from employees and their families. According to the overall situation of the content and writing level of the solicitation, 3 first prize works, 5 second prize works and 7 third prize works were selected. The staff calligraphy and painting photography exhibition began to call for contributions in early April. in just five months, it received more than 100 works from dozens of authors from various enterprises under the group, and successfully held the exhibition from October 10 to 17, which was welcomed and praised by the majority of employees. After a comprehensive selection of employee contributions, a total of 3 first-class works, 5 second-class works, and 7 third-class works were selected. In order to ensure the fairness and impartiality of the selection, the works of the leading group, working group members and specially invited works to commemorate the 60th anniversary of Jianfeng Entrepreneurship will not participate in the selection of the grade award. (The list of winners is attached) (This reporter) "I and the peak" essay list first prize "mother and son deep love" author: Daye peak Shi Fu "I have a date with the peak" author: Yunnan peak Luo Meiyan "buying a house" author: peak cable Lu Chaofang second prize "ten years, sixty years" author: pharmaceutical sales company Xu Yuting "my peak road" author: daye Peak Yang Zhendong's "My Teacher" Author: Fan Tufa, Municipal Pharmaceutical Company, "Peak Grows with Me for 20 Years" Author: Xu Junxiong, Pharmaceutical Sales Company, "Peak Grows with Me"
2020
07-31
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