Peak Pharmacy: Through the 20th Anniversary, Witness Growth with Growth
Release time:
2021-03-22
It was the morning of 2001 # April 20 . On Shuangxi West Road in the city, banners and flowers were displayed at the gate of a pharmacy. Du Zihong, the leader of Jinhua City and the old chairman of the peak, unveiled the chain of pharmacies and announced the official opening of the peak pharmacy chain Co., Ltd. With a flick of a finger, the peak pharmacy has accompanied Jinhua people through 20 years. After counting the past steps and looking forward to the future scenery, the peak pharmacy and its employees grew up together, reorganized their clothes and set off again.
Peak Pharmacy was formerly the 17 pharmacy in the retail department of Jinhua Pharmaceutical Company. It is a public institution without operating pressure and is not sensitive to the market. Development plans such as store layout are also relatively lacking. In 2001 , after Jianfeng Group established Jianfeng Pharmaceutical and acquired Jinhua Pharmaceutical Company, in order to comply with policy requirements and market-oriented reforms, and as Jianfeng Group's further development in the pharmaceutical field, 17 retail stores were independent from pharmaceutical companies and set up chain companies, renamed Jianfeng Pharmacy. Since then, it has become an independent legal person and a market-oriented centralized enterprise with unified business objectives. Around this goal, Jianfeng Pharmacy has continuously improved its internal management, system construction, and image shaping, forming a joint force, completing the transformation of a new type of modern chain enterprise, and becoming a veteran cement enterprise, Jianfeng, in Jinhua, the base area, directly dealing with the common people. An eye-catching image window.
The transformation from a big pot of rice to a modern enterprise that is responsible for its own profits and losses cannot be successful by decorating the store and changing the management mode. As soon as the big pharmacy came up, it encountered a big problem - brand image problem. The old cement brand of Jianfeng has suddenly become a street drug seller. This change spans a lot, and many people can't react for a while. When opening the business and making panax notoginseng powder on the spot, the regular customer also joked: "don't mix cement powder with me. "
In order to quickly eliminate misunderstandings, let people change their ideas, and at the same time expand the influence of the brand, Jianfeng Pharmacy has established a new image through a series of measures: invite Shanghai experts to use the most advanced instruments for free consultation, hire famous doctors to sit in the hall, free testing, charity drugs, go deep into the street community to promote medical knowledge, organize primary school students' medical knowledge summer camp ... more means "makeover " , peak pharmacy helps peak brand to break the old impression in the hearts of the people, refresh the concept of Jinhua citizens; it also inherits and carries forward the tradition of paying attention to quality of peak brands, and establishes a reliable brand image that pays attention to drug quality and curative effect.
At the same time, Peak Pharmacy is also exploring how to better serve its customers, striving to pursue "people have nothing, people have advantages " . Other drugstores can't do it, we're going to do it. Some varieties of drugs, even if they don't make money, have to be stocked to meet the needs of customers. In order to inherit and carry forward the heritage of Renshou Hall, Tianfu Hall and other century-old stores, special stores are opened. With excellent service consciousness and service quality, the peak pharmacy has formed its own high stickiness customer base.
20 years of cold and summer, peak pharmacy step by step, through their own efforts to develop, business performance from millions to tens of millions gradually increased, and even hundreds of millions; The number of stores has increased from a dozen newly established to dozens now. It is the first batch of drug dealers certified by GSP and the first batch of designated retail pharmacies of medical insurance in Jinhua City; the number of fixed-point retail pharmacies for chronic diseases is the largest among pharmaceutical retail chain enterprises in Jinhua City.
In recent years, with the continuous deepening of the reform of my country's medical system and drug circulation system, the pharmaceutical retail industry has been greatly affected, and the sales profit of essential drugs has decreased. "Zero Price Difference " The price advantage of pharmacies over medical institutions no longer exists, and communities and township hospitals have separated part of the market, which makes the industry more competitive.
Facing the opportunities and challenges coexisting in changes, Jianfeng Pharmacy actively complies with policy changes, strives for various designated pharmacy qualifications, strengthens staff training, provides customers with professional and personalized medication guidance, and creates distinctive Pharmaceutical services to improve their core competitiveness. I have also been looking for and trying new sales models and future development directions. As early as 2014 , I cooperated with e-commerce platforms to explore online drug sales. Last year, I cooperated with take-out platforms to explore the combination of offline and online retail.
Peak Pharmacy's firm confidence comes from a group of employees who grew up with the enterprise in the past 20 years. In the face of staff training has never stopped, including pharmaceutical expertise, service etiquette, sales skills, on-site simulation and other forms. Even during the COVID-19 pandemic, employees were organized to learn remotely through online classrooms. Many senior managers start from shop assistants and make common progress with enterprises.
Various awards have proved the efforts and progress of employees. The large pharmacy team has repeatedly ranked first in the province's national pharmacy skills competitions and competitions. In the2014 National Pharmacy Combined Medication Skills Competition, he won the top five in Zhejiang Division, 2020 , "Tianqing Cup " The 4th Knowledge and Care Skills Competition Zhejiang Regional Competition won the Best Service Team Award ... The award is certainly gratifying, but what makes them more happy is to see the pennants and thank-you letters sent by customers again and again. At the beginning of 2020
, the new crown epidemic seriously affected people's lives. In the face of the outbreak of the outbreak brought about by the surge in demand for masks, alcohol, disinfectants and other materials, peak pharmacy staff Spring Festival, in the logistics almost paralyzed, serious shortage of production capacity in the case of full search for sources of goods, adhere to the front line, try to meet customer needs. And adhere to the parity sales, for the stability of the market, stable people have made a positive contribution. After the situation eased, Jianfeng Pharmacy participated in the public welfare activities of guarding angels in white, and sent gifts to the medical staff in Hubei to express respect and gratitude, reflecting the social responsibility and responsibility of an enterprise.20
has a long way to go, and20 has passed in a blink of an eye. Looking back on history and looking forward to the future, General Manager Xiang Shunjiao said: Peak Pharmacy carries the historical heritage of a century-old store and surrounds the grand goal of a century-old peak. It will continue to move forward in Do not forget your initiative mind. (Reporter
Chen Shengmu)
More information
Passion to sing praises to the party
On June 26, the Jinhua United Front "Tongxin · Ode" chorus competition to celebrate the 100 anniversary of the founding of the Communist Party of China was held at the Jinhua Cultural Center Theater. The Jinhua City Federation of Industry and Commerce team, composed mainly of peak employees, won the bronze award for the song "Under the Brilliant Sunshine" in the competition.
2021
07-01
On the morning of July 1, a grand celebration of the 100 anniversary of the founding of the Communist Party of China was held in Tiananmen Square in Beijing. Xi Jinping, General Secretary of the CPC Central Committee, President of the State, and Chairman of the National Military Commission, delivered an important speech. At 8: 00 a.m. in the conference room of the peak building, members of the party Committee of the group company, members of the management team, functional departments and employees of subordinate enterprises working in the peak building were present on time to watch the live broadcast of the celebration. The subordinate enterprises of the company also organized party members and cadres to watch the live broadcast and celebrate the party's centtieth birthday in the form of raising the national flag and reviewing the oath of joining the party.
2021
07-01
Group Party Committee Visits Old Party Members
As the 100 anniversary of the founding of the Communist Party of China approaches, on June 9, the group party committee visited and expressed condolences to old party members and party members in difficulties, and sent them holiday blessings and greetings. The picture shows Qin Xuping, member of the group's party committee and director of the party and mass work department, on behalf of the group's party committee, expressing condolences to Xu Zeng, the first batch of employees and veteran party members of Jinhua cement factory, the predecessor of the peak, when it started its business in 1958.
2021
06-22
"I volunteer to join the Communist Party of China, support the party's program, abide by the party's constitution, fulfill the obligations of party members ......" On the morning of June 6, at the site of the Gutian Conference in Shanghang County, Fujian Province, more than 30 pinnacle party members solemnly raised their right fists facing the party flag to revisit the oath of joining the party. Visiting and studying the red education base and reviewing the oath of joining the party are important contents of the study and education of party history. Yu Jianhong, Qin Xuping and Chen Tianci, members of the group's party committee, party members of various branches of the group's headquarters, and secretaries of grass-roots party organizations under the group's party committee, totaling more than 30 people, visited and studied at the Gutian conference site. Party members visited the Gutian Conference site, the Chairman's Memorial Garden, the Gutian Conference Memorial Hall and other red attractions, and presented flower baskets to the statue of Comrade Mao Zedong. The Gutian Conference was the ninth party congress held by the Fourth Army of the Chinese Workers' and Peasants' Red Army in Gutian Village, Shanghang County, Fujian Province from December 28 to 29, 1929. This meeting summed up the experiences and lessons of army building since the founding of the fourth Red Army, established the principle of the party's absolute leadership over the Red Army, combined Marxism-Leninism with the concrete practice of China's revolutionary struggle, and solved the fundamental problem of how to maintain the party's proletarian vanguard nature and build a new type of people's army by strengthening the party's ideological work. It is of great significance in the history of the development of the Communist Party of China and the Workers' and the Red Army. During the visit and study, the party members visited the display of revolutionary cultural relics, listened to the explanation, got a close understanding of the revolutionary process of building the party and army under difficult conditions, and accepted the spiritual baptism of ideals and beliefs.
2021
06-11
Spike can independently determine the level of professional skills!
A few days ago, after the examination and approval of Jinhua Human Resources and Social Security Bureau, and reported to the Provincial Department of Human Resources and Social Security for examination and record, Zhejiang Jianfeng Group Co., Ltd. was approved to independently identify the level of vocational skills. High-skilled talents are an important part of the enterprise talent team, and they are the backbone to promote technological innovation and promote the transformation of modern scientific and technological achievements into real productivity. Therefore, Jianfeng Group attaches great importance to strengthening the construction of senior technicians, technicians, senior technicians and other talent teams and the training of skilled talents. In recent years, the entire group company has carried out various forms of skills training based on the improvement of employees' job skills. Last year alone, more than 8000 person-times of job skills training were held, which improved employees' professional skills and business capabilities. Under the background of digital and intelligent production, effectively stimulating front-line employees to learn skills and drill business, and cultivating and building a highly skilled workforce is one of the important means to promote the high-quality development of enterprises. At the beginning of the year, the human resources department of the group began to prepare to rely on the national vocational skill identification standards, and formulated the national vocational skill level independent identification scheme of Jianfeng group for the group's two main businesses of cement and pharmaceutical industry. after the comprehensive evaluation of the municipal human resources and social security bureau and Jinhua vocational skill management service center, the group company was agreed to become the independent identification unit of vocational skill level. The success of the application for the independent identification of the vocational skill level of the group company marks the company's skilled talent evaluation work, which has realized the transformation from government-led to the autonomy of employers, combining evaluation with training, use and incentives, and expanding the growth channel of skilled talents. It has laid a good foundation for promoting skill upgrading actions and building knowledge-based, skilled and innovative industrial workers. The positions independently identified by the group company's professional skill level are mainly in the two main businesses of cement and pharmaceutical industry, specifically cement production workers (including cement central controller, cement quality inspector, cement clinker calciner, cement manufacturer, cement production inspection worker, etc.) and pharmaceutical preparation workers. The group is about to carry out the independent identification of vocational skill levels for these two categories of work.
2021
05-21
On April 27, Qiandongnan Prefecture of Guizhou Province held a conference to celebrate the "May 1st" International Labor Day. Huangping Jianfeng Cement Company was awarded the May 1st Labor Certificate of Qiandongnan Prefecture at the conference. Tang Yueqiang, Secretary of the Party Leadership Group and Director of the Standing Committee of the People's Congress of Qiandongnan Prefecture, hoped in his speech that the broad masses of employees in the prefecture will keep in mind the ardent entrustment of General Secretary Xi Jinping, closely focus on the overall situation of the prefecture, consciously shoulder the glorious mission, and vigorously promote the spirit of model workers and labor. The spirit of craftsmanship and the spirit of Guizhou in the new era are striving to be knowledge, skilled and innovative workers in the new era, make new contributions and create new glories in the new journey of building socialist modernization. The conference named and commended the collectives and individuals who won the Qiandongnan May 1st Labor Award, the Worker Pioneer, and the Qiandongnan Craftsman Honors. 40 units including Huang Ping Jianfeng won the Qiandongnan Prefecture May 1st Labor Award. In addition, on the afternoon of May 7, Huangping County, Guizhou Province held the 2021 model worker and advanced worker commendation meeting to commend 11 model workers and 19 advanced workers. Qian Jiang, deputy secretary of the Jianfeng Party branch of Huangping and chairman of the trade union, was awarded the honor of "model worker" in Huangping County. Yang Zhi, deputy secretary of the Huangping County CPC Committee and county magistrate, called on the whole county to vigorously carry forward the spirit of model workers, labor spirit, and craftsmanship, so as to make it a common practice to advocate model workers, learn from model workers, and strive to be model workers, and further gather powerful forces to speed up the high-quality development of Huangping. As a model worker representative, Qian Jiang made an experience exchange speech at the conference.
2021
05-21
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