What is the future of pharmaceutical sales? Jiang Xiaomeng said: to change to deal with the market
Release time:
2020-08-17
Pharmaceutical sales in the future how to go?
Jiang Xiaomeng said: to change to deal with the market
News 7# July 30 - 31 , pharmaceutical sales company held a first half of the work summary meeting, all sales staff gathered together to summarize the work of the first half of the year, analyze the existing problems, discuss the second half of the work plan and initiatives. Jiang Xiaomeng, chairman of the group company, asked at the meeting: "to deal with the changing pharmaceutical market with transformative thinking and measures." At the
meeting, Zhou Wenyi, general manager of the pharmaceutical sales company, summarized the work in the first half of the year from the aspects of sales model adjustment, team building, production and marketing connection and communication, business training, product listing and promotion, analyzed the existing problems and causes, put forward countermeasures, and expounded the work ideas and objectives for the second half of the year. Xu Junxiong, executive deputy general manager of the pharmaceutical sales company, and Zhang Jinhui, deputy general manager, also summarized the work of the terminal sales and sales control department in the first half of the year, and arranged and deployed the work in the second half of the year. Jiang Xiaomeng, chairman of the group company, and Huang Jinlong, deputy general manager of the group company and general manager of the pharmaceutical company, attended the meeting and put forward requirements for sales work. Huang Jinlong requires sales companies to strictly implement the elimination mechanism, strengthen academic promotion and training, and continuously introduce mature sales teams. Regional managers should pay attention to the collection of information from all over the country and make overall arrangements. Eliminate the blank market at the prefecture level and achieve the goal of responsibility.Jiang Xiaomeng said at the meeting that in recent years, there have been frequent policies in the pharmaceutical industry, and the market has changed rapidly. Price will be the ultimate killer of enterprises. He asked the pharmaceutical sales team to deal with the changing pharmaceutical market with innovative thinking and measures: to deal with the changes in the market with the change of ideas, sales staff should change their traditional thinking and fluke psychology, and face the future trend of the market calmly, plan in advance; to respond to market changes with changes in the organizational structure, sales companies must establish a terminal sales team with commercial control as the purpose and hired commercial representatives as the mainstay, and do a good job in the basic market; to improve their self-ability to respond to the market For changes, sales staff must strengthen self-learning and continuously improve business skills to adapt to the changing market environment. (Reporter
Ni Yingzhen)
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