Law of Entropy Increase and Enterprise Management
Release time:
2020-07-22
Entropy Increase Law and Enterprise Management
At the first half of the work analysis meeting of the group company, Yu Jianhong, general manager of the group company, quoted the concept of "Entropy " when explaining the work priorities for the future. So, what is "entropy " , and how to use the thinking of "entropy " to guide enterprise management?
The word entropy first comes from physics. According to the laws of thermodynamics, energy is conserved and can be converted into each other (such as mechanical energy into electrical energy) without disappearing. However, in the process of conversion, some energy will always be wasted. The wasted and unutilized energy is called "entropy " . 1877 , Austrian physicist Boltzmann (Ludwig Boltzmann ) gave a more precise explanation of "entropy " -"entropy " is used to measure "disorder " , that is, the higher the entropy value, the system will present a disordered chaotic state. Just like a rubber band, it will twist together when relaxed and will be relatively orderly when tightened. After the concept of
"entropy " was proposed, it was extended to many academic fields, such as business management. In the process of enterprise growth, it will always go through a process from disorder to order, continue to mature and develop, and seize more opportunities to become stronger and bigger; but when the enterprise is relatively mature, some problems will arise, such as The fragmentation between departments, the bureaucracy in management, the organizational structure tends to be bloated, and the ability to innovate declines. So Peter · Drucker, the great master of management, said: "The only thing management needs to do is how to oppose the increase of entropy. In this process, the vitality of the enterprise will increase instead of going to death silently. "
There is an important precondition for the increase of entropy, that is, the increase of entropy occurs in a closed system. Therefore, the most effective way to avoid entropy increase is to establish an open system that can continuously exchange energy and matter with the outside world. Because in the exchange with the outside world, the whole system will produce dissipation and negative entropy. Therefore, in the process of cancellation, the system can change from the original tendency to a disordered state to an ordered state.
For an enterprise, "Open " is very important, it needs to exchange with the external environment forever. For example, enterprises need to purchase external means of production and advanced technical equipment from the outside world. Enterprises need to be restricted by national laws, regulations and policies, supervised by the Bureau of Industry and Commerce, audited by the tax department and paid taxes on time.
In order to make profits and develop normally, enterprises need to pay close attention to competitors in the market of similar products, so as to adopt corresponding competitive strategies. Enterprises need to understand consumer groups in various ways, communicate effectively with them, and adopt corresponding marketing strategies, etc.
At the same time, in the enterprise system, it must be constantly away from balance. "non-equilibrium state " is the source of order. For example, the establishment of competition mechanism within the enterprise, employees in order to obtain the promotion of position or salary, will work more actively, will take the initiative to expand their knowledge, improve their performance, and ultimately will improve the overall production efficiency of the enterprise.
So, looking at the problem with the law of entropy increase will simplify many seemingly complex concepts - Individuals and industries tend to be disordered, constantly introducing liquidity and using external forces to reduce entropy. At the same time, information is negative entropy, so we should ingest more information, especially the negative entropy of structured knowledge is higher. For enterprises, they should always maintain an open development mentality. Externally, constantly understand market changes, user needs, new technologies, and new policies; internally, it is necessary to stimulate the vitality of employees, encourage healthy competition among employees, and provide a higher driving force for the development of enterprises. For individuals, it is necessary to always know that the world is changing all the time. To stay still is to regress. In the time of continuous progress, we need to continuously learn and understand the new world and new changes in order to achieve upward improvement. Life pattern. (one word)
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Spike New Drug Approved for Registration
On April 16, Jianfeng Pharmaceutical Company received the approval and issuance of Olopatadine Hydrochloride Eye Drops "Drug Registration Approval" (approval number: 2019S00296) approved by the State Drug Administration. Olopatadine hydrochloride eye drops is mainly used to treat the signs and symptoms of allergic conjunctivitis. It is a mast cell stabilizer and a relatively selective histamine H1-receptor antagonist. It can inhibit type I immediate allergic reactions in vivo and in vitro experiments. At present, the product has been included in the "National Basic Medical Insurance, Work Injury Insurance and Maternity Insurance Drug Catalog (2017 Edition)" and classified as Class B. According to the relevant data of IMS database, in 2018, the global sales of olopatadine hydrochloride eye drops were about 0.37 billion US dollars, and the sales in China were about 10.232 million US dollars. Spike Pharmaceuticals already has the corresponding production line, this time to obtain the registration approval, marking Spike Pharmaceuticals has the qualification to carry out the production and sales of olopatadine hydrochloride eye drops, will further enrich the product line of Spike Pharmaceuticals, help to enhance the competitiveness of the company's pharmaceutical business. (Xia Yingpin)
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Spike New Drug Approved for Registration
On April 16, Jianfeng Pharmaceutical Company received the approval and issuance of Olopatadine Hydrochloride Eye Drops "Drug Registration Approval" (approval number: 2019S00296) approved by the State Drug Administration. Olopatadine hydrochloride eye drops is mainly used to treat the signs and symptoms of allergic conjunctivitis. It is a mast cell stabilizer and a relatively selective histamine H1-receptor antagonist. It can inhibit type I immediate allergic reactions in vivo and in vitro experiments. At present, the product has been included in the "National Basic Medical Insurance, Work Injury Insurance and Maternity Insurance Drug Catalog (2017 Edition)" and classified as Class B. According to the relevant data of IMS database, in 2018, the global sales of olopatadine hydrochloride eye drops were about 0.37 billion US dollars, and the sales in China were about 10.232 million US dollars. Spike Pharmaceuticals already has the corresponding production line, this time to obtain the registration approval, marking Spike Pharmaceuticals has the qualification to carry out the production and sales of olopatadine hydrochloride eye drops, will further enrich the product line of Spike Pharmaceuticals, help to enhance the competitiveness of the company's pharmaceutical business. (Xia Yingpin)
2020
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