Enterprise "Evolution"
Release time:
2020-08-14
Enterprise "Evolution"
It is said that in ancient times, there were no giraffes on the African savannah. With the change of ecological environment, there is less food in the lower places. Deers try their best to stretch their necks to eat the leaves in the higher places. Those with longer necks are more likely to eat the tender leaves in the higher places of the forest, and it is easier to find out the enemy's situation in advance and avoid harm. As a result, over time, the deer with longer necks are easier to survive and the deer with short necks are disappearing.
This "said" is a bit like a joke, which does not necessarily conform to the real reproduction history of giraffe, an endemic species in Africa, but the truth contained in it is very consistent with Darwin's "survival of the fittest" view in "Evolution. In fact, not only the giraffe, but also the existence of all species in the world must have their own inherent advantages; the disappearance of species that cannot adapt to the external environment must be one of the main factors. natural selection, survival of the fittest, this is the only criterion of biological evolution.
The principle of the biological world is very simple and cruel, so is it true for enterprises in the market competition? The replacement of industry, the reshuffle of industry, the birth and disappearance of enterprises are very similar to the natural elimination of the biological world. In today's era, in the special ecological environment of the market, "natural disasters" and "man-made impacts" are far more complex and severe than the biological world. If enterprises want to find opportunities in these ups and downs, they can only comply with the needs of the times and the market and take the development path of "survival of the fittest.
Some people may say that many enterprises are constantly adjusting and changing, but they still fail to withstand the impact of the market. How can this be explained? In fact, biological evolution has provided us with a good example. The dinosaur family that once ruled the earth for thousands of years also evolved from single-celled animals. When the climate changed dramatically, they quickly died out because they could not adapt to the environment and became fossils in museums. After that, a group of weak monkeys came to the ground from the trees, from climbing on all fours to walking upright, from using ready-made stones and sticks to consciously making tools, and finally from the food of beasts to the primate of all things. Of course, not all companies that disappear in the market reject "evolution", but the direction of "evolution", the speed of "evolution", and the way of "evolution" all directly affect the final "evolution" results. In other words, "evolution" is the basic need for the survival and development of life, but whether the goal of "survival and development" can be achieved must pass the final test of "survival of the fittest.
The final existence of species is not completely determined by their position in the biological chain, the size of the population, and the strength of their strength. In the corporate world, there is no shortage of examples of small but always popular monopolies falling apart. Of course, there are many reasons for this result, but the most important point must be the fit between their own "evolution" and the times and the market. The market is in turn, and only those companies that continue to seek change and self-"evolution", and finally establish incomparable advantages of their peers, and become the "fittest" in the times and market environment. Whether it is a company or a team, if it is rejected by the external environment, how can it talk about "changing the world" and "creating the era"?
Organism realizes the reproduction of species through continuous evolution, and enterprises realize long-term survival and development through continuous "evolution". In the small "ecosystem" of enterprises, as the "molecules" of enterprises, what choices should each employee make? (Hong Tao)
More information
Peak health marketing and a new "play"
Building a New System, Flattening Management, Spike Health Marketing, New "Way to Work" On February 17, Spike Health Technology Company held a sales meeting to integrate and adjust the construction of a new marketing system and deploy and implement the 2017 sales work. Chen Daiyou, general manager of Health Technology Company, carefully explained and answered the marketing system construction and sales management assessment methods at the meeting, and reached a consensus on unifying thinking. The sales business of Health Technology Company involves three categories: health care products, plant extracts and Chinese herbal pieces. The product attributes and categories are different, and the product sales channels are diversified. In order to facilitate market expansion and adapt to the rapid response to market changes, the Company focuses on key products, key channels and key markets, adjusts the original business model, unifies all sales businesses of the Company, establishes a marketing center, and centralizes and unifies flat management. At the meeting, the Health Technology Company issued the "2017 Sales Management Assessment Measures", which takes sales performance as the leading factor, defines the sales staff's business expenses and market expansion support policies, implements quarterly and annual assessment of sales targets, and directly links the assessment of the progress of sales staff's target tasks with monthly income. After two-way selection, adjustment and implementation of sales positions and target tasks, all sales staff of Health Technology Company have signed a sales economic responsibility system. Chen Daiyou hopes that marketers will build confidence to meet the challenges and grow and progress together with the enterprise. At the same time, he said that the health technology company will focus on strengthening the construction and cultivation of the sales team, and carry out training, learning and experience sharing in various ways, so as to improve the business ability and level of the sales team. (Spike Health)
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On January 23, the group company held a special working meeting to summarize the safety and environmental protection work in 2016 and make arrangements for the work in the new year. General manager Yu Jianhong pointed out at the meeting that hidden dangers are accidents, accidents should be assessed, and safety and environmental protection work should continue to be carried out with a "zero tolerance" attitude. At the meeting, Chen Tianci, assistant to the general manager of the group company and manager of the audit performance management department, summarized the safety and environmental protection work in 2016 from the aspects of the completion of the safety and environmental protection responsibility system objectives, self-examination and self-correction of illegal operations, and the establishment of safety and environmental protection accident-free factories, analyzed the problems existing in the work, and put forward the safety and environmental protection work plan for 2017 in a targeted manner. Jiang Xiaomeng, chairman of the group company, stressed at the meeting that the work of safety and environmental protection is endless and must be carried out unremittingly. All enterprises should focus on safety and environmental protection management in a planned and focused manner according to the characteristics of their respective industries and industries, seasonal changes, and national policy adjustments. It is more important to establish awareness than inspection. It is necessary to strengthen safety and environmental protection education and improve the safety and environmental protection awareness and related work skills of all employees. Conduct in-depth pre-inspection and strict post-assessment to achieve full management and comprehensive prevention, and realize the overall improvement of enterprise safety and environmental protection. At the meeting, Jiang Xiaomeng, on behalf of the group company, signed the 2017 safety and environmental protection work responsibility letter with various professional companies and directly affiliated enterprises. In his concluding speech, Yu Jianhong, general manager of the group company, pointed out that safety runs through the development of the enterprise, and safety and environmental protection cannot be separated from production and operation. The two promote each other and complement each other, and managers at all levels must have a deep level of this.
2020
07-31
"Spike" Cement Becomes Yunnan Famous Brand Product
News from our newspaper At the beginning of the new year, good news came from Yunnan Jianfeng Cement Company. The "Jianfeng" brand cement successfully passed the examination and approval and won the title of "Yunnan Famous Brand Product. Since it was put into production in 2013, the "Jianfeng" brand cement produced by Yunnan Jianfeng has won good sales performance and reputation in the southwest Yunnan market, and its popularity and brand influence have been continuously improved. Therefore, Yunnan Jianfeng started to declare "famous brand products" in 2016. After preliminary data preparation, preliminary examination by Pu'er Municipal Bureau of Quality and Technical Supervision, expert review by Yunnan Provincial Bureau of Quality and Technical Supervision and on-site verification, Yunnan Provincial Bureau of Quality and Technical Supervision finally passed the examination and approval of "Yunnan Famous Brand Products" organized by Yunnan Provincial Strategic Leading Group for Implementing Brand and Strong Quality Province in 2017. The acquisition of this honorary title will further enhance the market competitiveness of Jianfeng Cement in southwestern Yunnan, and also increase the popularity of Yunnan Jianfeng, laying a more solid foundation for further market development in the future. (Li Chun)
2020
07-31
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