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Enterprise "Evolution"

Release time:

2020-08-14

Enterprise "Evolution"

It is said that in ancient times, there were no giraffes on the African savannah. With the change of ecological environment, there is less food in the lower places. Deers try their best to stretch their necks to eat the leaves in the higher places. Those with longer necks are more likely to eat the tender leaves in the higher places of the forest, and it is easier to find out the enemy's situation in advance and avoid harm. As a result, over time, the deer with longer necks are easier to survive and the deer with short necks are disappearing.

This "said" is a bit like a joke, which does not necessarily conform to the real reproduction history of giraffe, an endemic species in Africa, but the truth contained in it is very consistent with Darwin's "survival of the fittest" view in "Evolution. In fact, not only the giraffe, but also the existence of all species in the world must have their own inherent advantages; the disappearance of species that cannot adapt to the external environment must be one of the main factors. natural selection, survival of the fittest, this is the only criterion of biological evolution.

The principle of the biological world is very simple and cruel, so is it true for enterprises in the market competition? The replacement of industry, the reshuffle of industry, the birth and disappearance of enterprises are very similar to the natural elimination of the biological world. In today's era, in the special ecological environment of the market, "natural disasters" and "man-made impacts" are far more complex and severe than the biological world. If enterprises want to find opportunities in these ups and downs, they can only comply with the needs of the times and the market and take the development path of "survival of the fittest.

Some people may say that many enterprises are constantly adjusting and changing, but they still fail to withstand the impact of the market. How can this be explained? In fact, biological evolution has provided us with a good example. The dinosaur family that once ruled the earth for thousands of years also evolved from single-celled animals. When the climate changed dramatically, they quickly died out because they could not adapt to the environment and became fossils in museums. After that, a group of weak monkeys came to the ground from the trees, from climbing on all fours to walking upright, from using ready-made stones and sticks to consciously making tools, and finally from the food of beasts to the primate of all things. Of course, not all companies that disappear in the market reject "evolution", but the direction of "evolution", the speed of "evolution", and the way of "evolution" all directly affect the final "evolution" results. In other words, "evolution" is the basic need for the survival and development of life, but whether the goal of "survival and development" can be achieved must pass the final test of "survival of the fittest.

The final existence of species is not completely determined by their position in the biological chain, the size of the population, and the strength of their strength. In the corporate world, there is no shortage of examples of small but always popular monopolies falling apart. Of course, there are many reasons for this result, but the most important point must be the fit between their own "evolution" and the times and the market. The market is in turn, and only those companies that continue to seek change and self-"evolution", and finally establish incomparable advantages of their peers, and become the "fittest" in the times and market environment. Whether it is a company or a team, if it is rejected by the external environment, how can it talk about "changing the world" and "creating the era"?

Organism realizes the reproduction of species through continuous evolution, and enterprises realize long-term survival and development through continuous "evolution". In the small "ecosystem" of enterprises, as the "molecules" of enterprises, what choices should each employee make? (Hong Tao)

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