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Yunnan peak multi-channel to strengthen the image of publicity

Release time:

2020-08-14

Yunnan Jianfeng strengthens image publicity through multiple channels

enterprise popularity and influence continuously increase

News from our newspaper The recently published national periodical "Building Materials Development Orientation" uses the corporate image photo of Yunnan Jianfeng Cement Company on the cover; during the "13th China Yunnan Pu 'er Tea International Expo and Trade Fair" held on December 26 - 28 , the local mainstream media "Pu 'er Daily" also used a large space to publicize the achievements of Yunnan Jianfeng in many aspects. Since it was put into production, the company has strengthened its image publicity through various channels, and the social influence of the company has been continuously improved.

As a cement enterprise that entered the southwest region relatively late, Yunnan Jianfeng has always attached great importance to the construction of corporate culture and image promotion. "Building Materials Development Orientation" magazine is sponsored by the China Building Materials Industry Economic Research Association and other units. It is the only comprehensive scientific and technological journal of building materials in the country. It takes technological innovation, management innovation, and market innovation as its purpose, and takes the national, orientation, and novelty as its goal. It has a relatively wide influence on the high-level managers and engineering and technical personnel of the building materials industry and enterprises. China Yunnan Pu'er Tea International Expo is an international exhibition co-sponsored by the Ministry of Agriculture and the People's Government of Yunnan Province. During this period, seizing the opportunity to promote enterprises is conducive to breaking through geographical limitations and gaining a wider impact.

In the daily publicity work, Yunnan Jianfeng also cooperated with Pu 'er TV Station to broadcast the corporate image propaganda film in prime time after the news broadcast, and used self-media such as "Pu 'er on Cloud" to publicize the spirit of Jianfeng enterprise. Every year during the Spring Festival,

and will expand their popularity through Xishuangbanna TV Station and Pu'er TV Station. In cooperation with Yunling High-speed Media and Today's Media, large billboards were used to display the corporate image in the three villages of Yumo High-speed Pu'er South Toll Station, Yexianggu Scenic Area Import and Export, and Pu'er North Toll Station. At the same time, Yunnan Jianfeng also actively organizes employees to participate in local social activities in Pu'er. For example, in the process of building a national civilized city in Pu'er, party members and league members of the company took to the streets to advocate civilized travel, and went to the apartments for the elderly to express condolences. By participating in the speech contests and interesting sports meetings held in surrounding towns, it not only strengthened the communication with surrounding units, but also effectively expanded the popularity of the enterprise.

Through multi-form and multi-channel corporate image promotion, Yunnan Jianfeng not only creates good economic benefits and promotes the economic development of Pu'er, but also better integrates into the local social environment, which is the "Jianfeng brand" cement in southwestern Yunnan And surrounding countries have broadened sales channels and laid a good foundation for the long-term development of the enterprise in the future. (Shi Wenting)

More information

Tianjin Flemish Company Donates Anti-epidemic Materials

On the morning of July 13, Tianjin Jianfeng Flanders Pharmaceutical Technology Development Co., Ltd. donated materials to the Tianjin Development Zone Charity Association to help the development zone community fight the epidemic.

2020

08-05

Cool in summer

In late July, leaders of the group company Jiang Xiaomeng, Yu Jianhong, Chen Tianci and Qin Xuping visited subordinate enterprises separately and sent heatstroke prevention and cooling supplies to employees working under high temperature, urging everyone to pay attention to heatstroke prevention and cooling and safe production work to ensure good physical condition.

2020

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Inventory of the first half of the work gains and losses after planning the development of the epidemic enterprise ideas company fully deployed the second half of the work

On July 17 and 18, the Group's work analysis meeting for the first half of 2020 was held at the Peak Building of the Group's headquarters to summarize and review the work in the first half of the year and make arrangements for the work in the second half of the year.

2020

08-05

The company requires to do a good job in summer safety production

The high temperature season is approaching, and the group company issued a notice a few days ago to make arrangements for safe production in summer.

2020

08-05

The company requires to do a good job in summer safety production

The high temperature season is approaching, and the group company issued a notice a few days ago to make arrangements for safe production in summer. The notice requires all subordinate units of the company to attach great importance to the work of production safety in summer, and all production and business units should hold a special meeting on production safety in summer. According to the characteristics of production in summer, they should focus on safety risk analysis for mines, outdoor operations and high-temperature posts, and implement control measures to avoid the occurrence of safety accidents such as scalding, heatstroke and electric shock. In order to further strengthen the safety production management in the high temperature season, the notice requires the main person in charge of each production and business unit to lead a team to conduct a comprehensive inspection of the production and business premises according to the characteristics of summer production; strengthen the daily safety production inspection of key posts and special posts; timely rectify the found unsafe behaviors and hidden dangers; Strengthen the management of the storage and use of flammable, explosive, dangerous chemicals and drugs; cooling measures shall be taken for the space exceeding the storage temperature limit of articles. If it is found that the electrical equipment circuit and exhaust fan circuit are aged and damaged, replace them in time and keep the grounding wire in good condition. Do a good job in checking the fire pool, pipeline water pressure and fire extinguishing equipment to ensure that the fire fighting facilities are sensitive, intact and reliable. The high temperature in summer is also a period of frequent occurrence of heatstroke and other diseases. The notice requires all units to do a good job in heatstroke prevention and cooling, implement various relevant measures, and equip necessary cooling facilities or materials such as fans, air conditioners, ice cubes and other cooling facilities or materials according to the conditions of the production site; do a good job in the distribution of heatstroke prevention drugs, supplies and cool drinks in workshops, warehouses, construction sites and other production lines; strengthen canteen management to prevent food poisoning. (this newspaper reporter)

2020

07-22

The company requires to do a good job in summer safety production

2020

07-31

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