Attach Importance to System Construction and Create Characteristic Operation
Release time:
2020-08-14
Attaches great importance to system construction and creates characteristic operation
Pharmaceutical Company 2017 Advanced Enterprise Peak Pharmacy
2017 is a mixed blessing for large pharmacies. The good news is that the national policy tends to be favorable, and the bad news is that a large number of competitors are swarming under the influence of good news. 2017 Jinhua City opened nearly 40 new stores, added 40 health insurance stores, added 2 slow insurance stores, and many policies could not be implemented due to local factors. In the ever-changing environment, large pharmacies strengthen internal management, practice internal skills, expand ideas and seek cooperation externally, and promote work from three aspects: system construction, sales model innovation, and team building.
1. attaches importance to system construction and promotes standardized and refined management of functional departments and offices.
2017 On the basis of investigation and research, large pharmacies formulated and adjusted a number of rules and regulations, strengthened process management, made the management of functional departments more targeted and effective, and better provided service guarantee for store operation. Formulate measures for the management of commodity flow, change from manual to information management, clarify charging standards, improve work efficiency and eliminate loopholes; according to the actual situation, the original contract process was adjusted, the contract countersigning system was implemented, the special person was responsible for the payment, the responsibilities were clear, and the level of control was checked, which improved the rebate ability. In terms of personnel management, a series of assessment systems have been established around how to improve the enthusiasm of employees, including the assessment system of warehouses and the incentive system of shop assistants, which have achieved good results. In view of the low professional skills of some post personnel and the lack of active learning motivation, the pharmacy has changed the traditional training mode, introduced a professional short video training and learning platform, combined online training with classroom teaching, formulated a training points assessment mechanism, and made full use of employees' free time to help each other, aiming to cultivate a team with high professional standards and reserve talents for the future development of the pharmacy.
2. develop ideas and create characteristic management.
actively develop out-of-hospital business and further strengthen cooperation with people's hospitals; Improve the standardized management of DTP pharmacy and add a number of DTP drugs. With the in-depth development of the medical system reform, hospitals are limited by the proportion of drugs and some prescription drugs flow to the retail market. Large pharmacies actively communicate with hospitals and manufacturers and vigorously introduce special drugs and new drug varieties. In 2017 , out-of-hospital sales (including DTP varieties) reached 2000 ,000.
Build Jinhua's first chronic disease health management center, establish a chronic disease professional service team, and enhance the brand of Jianfeng Pharmacy with "professional" and "characteristic service. Regularly carry out community activities, improve customer stickiness with services, and cultivate a group of high-quality loyal customers. Take Shizhen Pavilion as an example. Since the service was launched, membership has increased by 95.7% , and chronic disease sales have increased by 55.5% year on year.
Carry out diversified marketing to promote store sales growth. In order to improve the brand influence, the big pharmacy takes public welfare as the carrier to carry out diversified health promotion activities, and jointly organizes the "health through train" activity with China Health Promotion Association. Carry out health activities with Qianjiang TV Channel to care for waist patients. Carry out healthy diet education activities on "United Nations Diabetes Day"; In Jinhua TV Station and brain platinum manufacturers to carry out preferential month activities for chronic diseases, etc. The development of various public welfare activities not only brings passenger flow to the store, but also improves the reputation of the enterprise.
3. safety is the most important thing to ensure the normal operation order.
strictly follows GSP management, regularly inspects subordinate stores, implements responsibility assessment at various levels, and "zero tolerance" for irregular operations. For example, in the first half of the year, the Quality Department found that Tangxi Pharmacy had violated regulations in its routine inspection and finally recovered its management rights. Because of the standardized management, large pharmacies successfully passed the examination and approval of chronic disease designated pharmacies and medical insurance designated pharmacies in August, and 11 all stores passed the on-site examination of designated retail pharmacies by the medical insurance bureau with high scores.
Attaches great importance to safety education for employees, and conducts safety education for employees through various forms such as safety drills, lectures, meetings, and safety inspections to enhance employees' awareness of safety in production. 2017 No case of illegal operation of large pharmacies was punished, effectively ensuring the implementation and completion of business objectives. The achievements of
belong to the past, and there is a long way to go in the future. in the face of the new situation, new opportunities and new challenges, all the staff of the pharmacy will further forge ahead and strive for better results in the new year. (According to the speech made by He Songqin, general manager of Jianfeng Pharmacy, at the summary and commendation meeting of the pharmaceutical company)
More information
Peak health marketing and a new "play"
Building a New System, Flattening Management, Spike Health Marketing, New "Way to Work" On February 17, Spike Health Technology Company held a sales meeting to integrate and adjust the construction of a new marketing system and deploy and implement the 2017 sales work. Chen Daiyou, general manager of Health Technology Company, carefully explained and answered the marketing system construction and sales management assessment methods at the meeting, and reached a consensus on unifying thinking. The sales business of Health Technology Company involves three categories: health care products, plant extracts and Chinese herbal pieces. The product attributes and categories are different, and the product sales channels are diversified. In order to facilitate market expansion and adapt to the rapid response to market changes, the Company focuses on key products, key channels and key markets, adjusts the original business model, unifies all sales businesses of the Company, establishes a marketing center, and centralizes and unifies flat management. At the meeting, the Health Technology Company issued the "2017 Sales Management Assessment Measures", which takes sales performance as the leading factor, defines the sales staff's business expenses and market expansion support policies, implements quarterly and annual assessment of sales targets, and directly links the assessment of the progress of sales staff's target tasks with monthly income. After two-way selection, adjustment and implementation of sales positions and target tasks, all sales staff of Health Technology Company have signed a sales economic responsibility system. Chen Daiyou hopes that marketers will build confidence to meet the challenges and grow and progress together with the enterprise. At the same time, he said that the health technology company will focus on strengthening the construction and cultivation of the sales team, and carry out training, learning and experience sharing in various ways, so as to improve the business ability and level of the sales team. (Spike Health)
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On January 23, the group company held a special working meeting to summarize the safety and environmental protection work in 2016 and make arrangements for the work in the new year. General manager Yu Jianhong pointed out at the meeting that hidden dangers are accidents, accidents should be assessed, and safety and environmental protection work should continue to be carried out with a "zero tolerance" attitude. At the meeting, Chen Tianci, assistant to the general manager of the group company and manager of the audit performance management department, summarized the safety and environmental protection work in 2016 from the aspects of the completion of the safety and environmental protection responsibility system objectives, self-examination and self-correction of illegal operations, and the establishment of safety and environmental protection accident-free factories, analyzed the problems existing in the work, and put forward the safety and environmental protection work plan for 2017 in a targeted manner. Jiang Xiaomeng, chairman of the group company, stressed at the meeting that the work of safety and environmental protection is endless and must be carried out unremittingly. All enterprises should focus on safety and environmental protection management in a planned and focused manner according to the characteristics of their respective industries and industries, seasonal changes, and national policy adjustments. It is more important to establish awareness than inspection. It is necessary to strengthen safety and environmental protection education and improve the safety and environmental protection awareness and related work skills of all employees. Conduct in-depth pre-inspection and strict post-assessment to achieve full management and comprehensive prevention, and realize the overall improvement of enterprise safety and environmental protection. At the meeting, Jiang Xiaomeng, on behalf of the group company, signed the 2017 safety and environmental protection work responsibility letter with various professional companies and directly affiliated enterprises. In his concluding speech, Yu Jianhong, general manager of the group company, pointed out that safety runs through the development of the enterprise, and safety and environmental protection cannot be separated from production and operation. The two promote each other and complement each other, and managers at all levels must have a deep level of this.
2020
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"Spike" Cement Becomes Yunnan Famous Brand Product
News from our newspaper At the beginning of the new year, good news came from Yunnan Jianfeng Cement Company. The "Jianfeng" brand cement successfully passed the examination and approval and won the title of "Yunnan Famous Brand Product. Since it was put into production in 2013, the "Jianfeng" brand cement produced by Yunnan Jianfeng has won good sales performance and reputation in the southwest Yunnan market, and its popularity and brand influence have been continuously improved. Therefore, Yunnan Jianfeng started to declare "famous brand products" in 2016. After preliminary data preparation, preliminary examination by Pu'er Municipal Bureau of Quality and Technical Supervision, expert review by Yunnan Provincial Bureau of Quality and Technical Supervision and on-site verification, Yunnan Provincial Bureau of Quality and Technical Supervision finally passed the examination and approval of "Yunnan Famous Brand Products" organized by Yunnan Provincial Strategic Leading Group for Implementing Brand and Strong Quality Province in 2017. The acquisition of this honorary title will further enhance the market competitiveness of Jianfeng Cement in southwestern Yunnan, and also increase the popularity of Yunnan Jianfeng, laying a more solid foundation for further market development in the future. (Li Chun)
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