Jianfeng Pharmaceutical was rated as a provincial trademark brand demonstration enterprise
Release time:
2020-08-14
Jianfeng Pharmaceutical Co., Ltd. was rated as the provincial trademark brand demonstration enterprise
. News from our newspaper 2017 12# September 28 , Zhejiang Administration for Industry and Commerce announced below the list of trademark brand demonstration counties (cities, districts), demonstration towns (streets) and demonstration enterprises in Zhejiang Province in 2017 , jianfeng Pharmaceutical Company is recognized as a trademark brand demonstration enterprise, and it is also the only enterprise in Jinhua City to enter the list.
Peak Pharmaceutical was established in 1998 and obtained the first registered trademark in 1999 . Since then, Jianfeng Pharmaceutical has been actively carrying out brand building in accordance with the requirements of the Trademark Law and other laws and regulations, and has set up an intellectual property department to carry out trademark management, rights protection and other activities; it has established a sound trademark management system, strictly in accordance with the provisions of the Trademark Law to supervise and manage the use of trademarks inside and outside the enterprise, and safeguard the legitimate rights and interests of the enterprise. Establish strategic cooperation with professional institutions, for trademark applications, renewals and other work. In recent years, Jianfeng Pharmaceutical has also explored trademark investment, creating value through intangible assets such as trademarks and brands, promoting efficiency improvement, and further expanding corporate influence; at the same time, it has continuously increased investment in new product research and development and technological transformation, and actively Declare various patents to provide strong support for brand building with technological innovation. According to incomplete statistics, Jianfeng Pharmaceutical and its subsidiaries currently have more than 120 valid trademarks, including 1 of China's well-known trademarks, 2 of Zhejiang's well-known trademarks, 5 of Jinhua's well-known trademarks and 2 of overseas registered trademarks. More than 40 domestic and international patents have been obtained.
Trademark is an important part of intellectual property rights. Today, when knowledge economy and brand effect are increasingly becoming the leading force of economic development, vigorously implementing trademark strategy is not only the internal demand of changing the mode of economic development, but also the inevitable choice to enhance the national economic strength. The person in charge of Jianfeng Pharmaceutical said that in the future work, Jianfeng Pharmaceutical will closely focus on the group's brand development strategy, with the goal of improving independent intellectual property rights and core competitiveness, and to expand the number of trademark registrations and strive to create famous trademarks in Zhejiang Province. Focus on China's well-known trademarks, accelerate the establishment and improvement of brand development mechanisms, and continuously improve the comprehensive competitiveness of enterprises; it is planned to pass about three years of hard work, establish a relatively complete working mechanism for trademark registration, use, brand cultivation, and protection in the development of trademark brands. The economic indicators of trademark brands maintain the leading position in the province and the industry, and establish a brand model for trademark brands to promote economic growth. Through technological innovation and sales promotion, we will do a good job in the cultivation of famous trademarks at all levels to condense brand connotation, enhance brand value, and build brand image. (Zhang Mingyin)
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2020
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With the change of the competition situation in the industry, the profit space of cement production enterprises has been greatly squeezed. Reducing costs and increasing efficiency and job optimization have become the inevitable choice to improve the enterprise's own development ability and enhance the core competitiveness. In accordance with the requirements of the group company to realize the transformation from extensive management to lean management, combined with the advanced experience of peer enterprises, recently, Yunnan peak, daye peak two enterprises have implemented "big inspection" to promote the overall optimization of posts. On November 1, daye peak post inspection officially started full operation, starting from the limestone storage yard at the source of the production line to the cement storage. the original 15 posts were merged, and the best experienced mechanics, electricians and post workers were transferred to form a large inspection class, which was mainly responsible for on-site emergency disposal and post routine maintenance to ensure the normal production of the whole production line. In order to ensure the smooth implementation of the large-scale inspection, daye peak management team has repeatedly communicated and discussed with the heads of relevant workshops and departments, and held a special workshop post optimization promotion meeting in September to clarify objectives and responsibilities, formulate implementation steps, and do a lot of preparatory work. At the kick-off meeting for the implementation of the large-scale inspection on October 31, Zhang Fengliang asked daye peak employees to recognize the current situation of serious cement overcapacity and cruel market competition, understand the necessity of implementing the large-scale inspection, and asked the workshop leaders to do a good job in training and guiding the employees, shorten the transition period, normalize the operation of the large-scale inspection as soon as possible, and at the same time, managers should also change their working ideas and concepts and do a good job in full-time, strengthen the inspection, overhaul and maintenance of the regular day shift, and find and solve the problems existing in the equipment and process in time.
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Jiang Xiaomeng: A Centennial Enterprise with Craftsman Spirit
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2020
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In order to continue to thoroughly implement the spirit of General Secretary Xi Jinping's important speech and promote the healthy growth of people in the non-public sector of the economy and the healthy development of the non-public sector of the economy in Jinhua, the United Front work Department of the Jinhua Municipal CPC Committee, the Municipal Federation of Industry and Commerce and other units jointly carried out a large-scale publicity campaign of "2016 faith, righteousness and good business. On October 18, reporters from Jinhua TV and Jinhua Daily walked into the peak to fully understand the development process and business philosophy of the peak. Launched a series of reports on "Xinyi Good Wushang", aiming to vigorously promote the deeds of Jinhua's local outstanding enterprises, strengthen the construction of integrity in the non-public economy under the new situation, promote traditional virtues, establish new social fashions, actively practice the core values of socialism, and guide people in the industrial and commercial circles. Be a model of patriotism, dedication, law-abiding management, entrepreneurial innovation, and repaying the society; at the same time, through the required course, improve the internal governance structure and practice internal skills to make "patriotism, dedication, integrity, law-abiding, innovation, and contribution" become the new normal of the enterprise and the enterprise, thereby enhancing the corporate brand. In the face of the collective interview of Jinhua media reporters, Jiang Xiaomeng, chairman of the group company, introduced the arduous course of the development of peak entrepreneurship and the future development ideas of cement, medicine and health industries, and focused on the transformation and upgrading of enterprises, innovation and development, social welfare and other aspects. A series of work done. He said that Jianfeng has a history of 58 years since it started its business. It has always adhered to industry, integrity management, and industry to serve the country. In addition to actively assuming social responsibilities and advocating cadres and employees to participate in social welfare activities, it also strives to protect the natural environment and ecological resources in the process of production and operation,
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