Pharmaceutical sales for innovation and change
Release time:
2020-08-14
Pharmaceutical Sales Seeks Innovation and Change
Reporter learned from the peak pharmaceutical agency sales meeting held on August that the sales company took "change" as the theme of the meeting under the guidance of pharmaceutical leaders under the framework of "strict responsibility, release of rights, grasping violations and increasing incentives, respectively from the management system, sales model and sales of new thinking and other aspects of the practice of exploration.
In order to improve the management system, the pharmaceutical sales company introduced the "Points Assessment Management Measures", which was implemented on 9 May 1 . The management method uses points (bonus points and deduction points) to carry out a comprehensive quantitative assessment of employees' abilities and comprehensive performance, and then links material treatment, employee promotion and elimination mechanism with points. The scoring items are divided into "scoring items" and "non-scoring items" according to their nature. The scoring items use the method of rewards and punishments to quantitatively assess the ability and comprehensive performance of business personnel in an all-round way. Non-scoring items are assessed according to the implementation plan of specific projects. The pharmaceutical sales company has also set up a special assessment team to score the projects of the regional managers. The two regional managers with the lowest annual points summary will be included in the elimination list. The management method assesses and scores the sales decomposition of regional managers in the second half of the year, the implementation of provincial supplementary medical insurance, regional work reports, attendance check, shipment check, implementation of regional customer relations, product knowledge test, comprehensive work evaluation and other aspects, aiming at strengthening management, providing positive incentives for regional managers, stimulating subjective initiative, enthusiasm and enthusiasm for work, helping employees to improve their work ability and strengthening their confidence in completing various work objectives, lay the foundation for building a sales team with high overall quality.
At present, the national medical reform has entered the deep water area. With the implementation of the new medical reform policies such as hospital drug control ratio, allowing doctors to practice more frequently, zero difference rate, prescription outflow, etc., the pharmaceutical company has further clarified the transformation and innovative development of medical sales, established a sales control division, further extended the original sales channels into the terminal chain market, and added new sales modes. The establishment of the Control and Marketing Division is an attempt to seamlessly link the agent and terminal mode, to more effectively grasp the terminal dynamics of the pharmaceutical market, to sort out channels, to control prices and to enhance the brand image, and then in the current pharmaceutical market environment to improve the drug market share, change the marketing ideas of enterprises. Zhou Wenyi said that in the next step, the pharmaceutical sales company will selectively cooperate with some large chain pharmacies with integrity and strong execution, and apply the concept of equal emphasis on sales and academic research to the development of sales control work, so as to better expand and optimize the peak brand.
Jiang Xiaomeng, chairman of the group company and chairman of the pharmaceutical company, and Huang Jinlong, deputy general manager of the group company and general manager of the pharmaceutical company, attended the meeting and commented on the work of the agent sales team. Chairman Jiang Xiaomeng put forward requirements on the classification of agents, the handling of the relationship between sales control and agents, hospital medical association, secondary bargaining, and the introduction of the system. He hoped that the pharmaceutical sales company would do a good job in the classification of agents, product quantity, team building, etc.
Huang Jinlong put forward requirements to the management team of the pharmaceutical sales company and the regional managers respectively. He hoped that the management team would run more markets and know the first-line information in a timely manner. The introduction of policies should be based on stimulating the enthusiasm of regional managers and agents and increasing sales volume, and increase the optimization and integration of regional managers. Do a good job in logistics support to serve the market and customers. Regional managers should strictly implement the company's management system and standardize personal behavior; strengthen their own learning and improve their own quality; increase high-quality agents and optimize the structure of agents; pass the company's policies to agents to the letter, and help agents solve problems in a timely manner; enhance awareness of hardship. (Reporter Ni Yingzhen)
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2020
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Peak 2013 corporate bonds complete principal and interest payments
News from our newspaper On November 20, Zhejiang Jianfeng Group Co., Ltd. successfully completed the payment of principal and interest on 2013 corporate bonds (Phase II) (hereinafter referred to as "13 Jianfeng 02"). At this point, all the corporate bonds approved for issuance in 2013 have been paid. In 2013, with the approval of document No. [2013]595 of China Securities Regulatory Commission, the company was allowed to issue corporate bonds with a face value of no more than 0.6 billion yuan to the public, with a debt rating of AA +. On June 5, 2013, the Company issued the 2013 Corporate Bonds (Phase I) ("13 Peak 01"), which raised $0.3 billion at a coupon rate of 4.90 per cent, 1.55 percentage points lower than the then five-year benchmark interest rate for bank loans. On November 20, 2014, "13 Peak 02" was successfully issued, raising 0.3 billion yuan again at a coupon rate of 5.09, and was listed on the Shanghai Stock Exchange on December 11, 2014. The ability to raise 0.6 billion yuan from the capital market at a lower cost reflects investors' recognition of the company's "cement + pharmaceutical" dual business structure and expectations of the company's good operating performance. On June 5, 2018, the first issue of Jianfeng Group's 2013 corporate bonds was due to complete the payment of principal and interest, and now the second issue of corporate bonds has also successfully completed the payment of principal and interest. In the real economic growth is weak, business operations continue to explode, the company in a short period of time successfully completed two issues of a total of 0.6 billion yuan of corporate bonds principal and interest payment work, fully reflecting the company's good operating results in recent years.
2020
07-31
Company Leaders Attend Jinhua Development Conference
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2020
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Company Leaders Attend Jinhua Development Conference
News from our newspaper On November 17, the second 2019 Jinhua Development Conference with the theme of "Insist on high-quality integration into the Yangtze River Delta to build a metropolitan area" opened in Jinhua, Zhejiang. More than a thousand people from the scientific and educational circles, business circles, and overseas Chinese from home and abroad Business people, representatives of "New Golden Chinese" and representatives of outstanding Jinhua students attended the meeting. Group leaders Jiang Xiaomeng, Yu Jianhong and Huang Jinlong attended the relevant activities of the conference. As a representative of the Jinhua business community, Jiang Xiaomeng, chairman of the group company, made a keynote speech at the "Scientist" and "Entrepreneur" Innovation Dialogue of the Development Conference, expressing his views on how Jinhua enterprises can improve their technological competitiveness. As the head of Jinhua local enterprise with a history of more than 60 years, Jiang Xiaomeng has a profound experience in promoting the development of enterprises through science and technology. Combined with the reality of peak scientific and technological innovation, he pointed out in his speech that the improvement of scientific and technological innovation ability is an urgent event for Jinhua small and medium-sized enterprises. Private enterprises cannot achieve high-quality development without the support of scientific and technological forces; with the progress of society, the improvement of people's living standards and the continuous improvement of cultural quality, the demand for products and the pursuit of product quality have also undergone qualitative changes. Only products with scientific and technological connotations can attract consumers. He suggested that the government and relevant institutions should establish an information platform to further understand the scientific and technological support that enterprises need in the transformation, understand what kind of help scientific and technological personnel can provide to enterprises, do a good job in the information docking of scientists and entrepreneurs, further attract investment and wisdom, give full play to the scientific and technological achievements of academicians and experts and the capital advantages of businessmen at home and abroad, and promote Jinhua enterprises to better integrate into Changsan
2020
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The Party Committee of the Group conducts thematic education and concentrated study.
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2020
07-31
Company Leaders Attend Jinhua Development Conference
News from our newspaper On November 17, the second 2019 Jinhua Development Conference with the theme of "Insist on high-quality integration into the Yangtze River Delta to build a metropolitan area" opened in Jinhua, Zhejiang. More than a thousand people from the scientific and educational circles, business circles, and overseas Chinese from home and abroad Business people, representatives of "New Golden Chinese" and representatives of outstanding Jinhua students attended the meeting. Group leaders Jiang Xiaomeng, Yu Jianhong and Huang Jinlong attended the relevant activities of the conference. As a representative of the Jinhua business community, Jiang Xiaomeng, chairman of the group company, made a keynote speech at the "Scientist" and "Entrepreneur" Innovation Dialogue of the Development Conference, expressing his views on how Jinhua enterprises can improve their technological competitiveness. As the head of Jinhua local enterprise with a history of more than 60 years, Jiang Xiaomeng has a profound experience in promoting the development of enterprises through science and technology. Combined with the reality of peak scientific and technological innovation, he pointed out in his speech that the improvement of scientific and technological innovation ability is an urgent event for Jinhua small and medium-sized enterprises. Private enterprises cannot achieve high-quality development without the support of scientific and technological forces; with the progress of society, the improvement of people's living standards and the continuous improvement of cultural quality, the demand for products and the pursuit of product quality have also undergone qualitative changes. Only products with scientific and technological connotations can attract consumers. He suggested that the government and relevant institutions should establish an information platform to further understand the scientific and technological support that enterprises need in the transformation, understand what kind of help scientific and technological personnel can provide to enterprises, do a good job in the information docking of scientists and entrepreneurs, further attract investment and wisdom, give full play to the scientific and technological achievements of academicians and experts and the capital advantages of businessmen at home and abroad, and promote Jinhua enterprises to better integrate into Changsan
2020
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