Pharmaceutical sales company prepares for controlled sales
Release time:
2020-08-14
Attends Academic Conference to Discuss Successful Experience
Pharmaceutical Sales Company to Prepare for Sales Control
News 9# December 7 - 9 , The 15th National Psychiatric Conference of the Chinese Medical Association and the 7th Cross-Strait Psychiatric Conference on Children and Adolescents were grandly held in Hangzhou. The person in charge of the pharmaceutical sales company and terminal marketing personnel participated in the event. Experts and doctors in the field study and exchange.
This conference comprehensively demonstrated the new achievements in the clinical prevention and basic research of mental disorders in my country, and introduced new international developments, new discoveries and new hot spots. There were 50 special sessions and 13 special sessions for free exchange of submitted papers. The number of registered experts and doctors was as high as 3300 . 60 participating enterprises signed 22 satellite sessions and set up 72 booths. Zhou Wenyi, general manager of the pharmaceutical sales company, and Xu Junxiong, executive vice president, have extensive contact with booth enterprises, listened to the front-line sales experience of relevant enterprises, collected product publicity materials and gifts, and prepared for the future development of the sales control model. During the
meeting, General Manager Zhou Wenyi and his sales control personnel visited Zhang Wenjie, chairman of Nuclear Power Xinjian Industry. The annual sales volume of Yijunkang (compound Lactobacillus acidophilus tablets) of the enterprise is as high as .8 billion RMB. The original sales channel is hospitals. Last year, he started to enter the terminal chain market and has signed contracts to cooperate with nearly ,400 large chains. The two sides exchanged views on developing the terminal chain market. Zhang Wenjie talked about the development experience. He said that only by choosing a chain with strong execution can the next effect be better uploaded. It is necessary to create a model market and pay attention to the sharp knife of "academic training". Fully control the price of products and leave sufficient room for the promotion of later marketing activities.
9 April 8 , relevant personnel also visited clove garden headquarters and clove clinic. clove garden is now the largest professional interactive platform for doctors in China. the number of registered doctors is 200 , the number of real-name certified doctors is 137 , and the number of wechat fans is 600 . in the face of doctors using data, platform, interaction and other methods to accurately educate medicine, in the face of patients through health knowledge to promote chronic disease care services. While learning and understanding the operation mode of clove garden, we seek project cooperation points and do preliminary research work for the academic promotion of later products of pharmaceutical companies. (Xu Yuting)
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Peak health marketing and a new "play"
Building a New System, Flattening Management, Spike Health Marketing, New "Way to Work" On February 17, Spike Health Technology Company held a sales meeting to integrate and adjust the construction of a new marketing system and deploy and implement the 2017 sales work. Chen Daiyou, general manager of Health Technology Company, carefully explained and answered the marketing system construction and sales management assessment methods at the meeting, and reached a consensus on unifying thinking. The sales business of Health Technology Company involves three categories: health care products, plant extracts and Chinese herbal pieces. The product attributes and categories are different, and the product sales channels are diversified. In order to facilitate market expansion and adapt to the rapid response to market changes, the Company focuses on key products, key channels and key markets, adjusts the original business model, unifies all sales businesses of the Company, establishes a marketing center, and centralizes and unifies flat management. At the meeting, the Health Technology Company issued the "2017 Sales Management Assessment Measures", which takes sales performance as the leading factor, defines the sales staff's business expenses and market expansion support policies, implements quarterly and annual assessment of sales targets, and directly links the assessment of the progress of sales staff's target tasks with monthly income. After two-way selection, adjustment and implementation of sales positions and target tasks, all sales staff of Health Technology Company have signed a sales economic responsibility system. Chen Daiyou hopes that marketers will build confidence to meet the challenges and grow and progress together with the enterprise. At the same time, he said that the health technology company will focus on strengthening the construction and cultivation of the sales team, and carry out training, learning and experience sharing in various ways, so as to improve the business ability and level of the sales team. (Spike Health)
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On January 23, the group company held a special working meeting to summarize the safety and environmental protection work in 2016 and make arrangements for the work in the new year. General manager Yu Jianhong pointed out at the meeting that hidden dangers are accidents, accidents should be assessed, and safety and environmental protection work should continue to be carried out with a "zero tolerance" attitude. At the meeting, Chen Tianci, assistant to the general manager of the group company and manager of the audit performance management department, summarized the safety and environmental protection work in 2016 from the aspects of the completion of the safety and environmental protection responsibility system objectives, self-examination and self-correction of illegal operations, and the establishment of safety and environmental protection accident-free factories, analyzed the problems existing in the work, and put forward the safety and environmental protection work plan for 2017 in a targeted manner. Jiang Xiaomeng, chairman of the group company, stressed at the meeting that the work of safety and environmental protection is endless and must be carried out unremittingly. All enterprises should focus on safety and environmental protection management in a planned and focused manner according to the characteristics of their respective industries and industries, seasonal changes, and national policy adjustments. It is more important to establish awareness than inspection. It is necessary to strengthen safety and environmental protection education and improve the safety and environmental protection awareness and related work skills of all employees. Conduct in-depth pre-inspection and strict post-assessment to achieve full management and comprehensive prevention, and realize the overall improvement of enterprise safety and environmental protection. At the meeting, Jiang Xiaomeng, on behalf of the group company, signed the 2017 safety and environmental protection work responsibility letter with various professional companies and directly affiliated enterprises. In his concluding speech, Yu Jianhong, general manager of the group company, pointed out that safety runs through the development of the enterprise, and safety and environmental protection cannot be separated from production and operation. The two promote each other and complement each other, and managers at all levels must have a deep level of this.
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"Spike" Cement Becomes Yunnan Famous Brand Product
News from our newspaper At the beginning of the new year, good news came from Yunnan Jianfeng Cement Company. The "Jianfeng" brand cement successfully passed the examination and approval and won the title of "Yunnan Famous Brand Product. Since it was put into production in 2013, the "Jianfeng" brand cement produced by Yunnan Jianfeng has won good sales performance and reputation in the southwest Yunnan market, and its popularity and brand influence have been continuously improved. Therefore, Yunnan Jianfeng started to declare "famous brand products" in 2016. After preliminary data preparation, preliminary examination by Pu'er Municipal Bureau of Quality and Technical Supervision, expert review by Yunnan Provincial Bureau of Quality and Technical Supervision and on-site verification, Yunnan Provincial Bureau of Quality and Technical Supervision finally passed the examination and approval of "Yunnan Famous Brand Products" organized by Yunnan Provincial Strategic Leading Group for Implementing Brand and Strong Quality Province in 2017. The acquisition of this honorary title will further enhance the market competitiveness of Jianfeng Cement in southwestern Yunnan, and also increase the popularity of Yunnan Jianfeng, laying a more solid foundation for further market development in the future. (Li Chun)
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