Training Experience of Gold Medal Store Manager/Assistant Zhejiang Station Special Training Camp
Release time:
2020-08-14
Editor's Note: 6# March 6 - 8 , the 13th Gold Medal Store Manager / Shop Assistant Zhejiang Station Special Training Camp organized by Jianmin Group was held in Jinhua. 6 trainees from Xinhua, Shuangxi, Yishou Shenxing, Yongshengtang and other pharmacies participated in the training. The training mainly includes the explanation and training of pharmacy etiquette, a line of gold single product building program and other courses. The students studied hard and gained a lot.
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In this training, a line marketing plan taught by the teacher mentioned that the creation of star products requires 7 steps: clear objectives; The introduction of passenger flow mainly includes various methods such as window, flyer, float, floor sticker, SMS WeChat notification, lottery, etc. Atmosphere creation, it can be realized by posting posters, POP , explosive stickers, etc. Employees are willing to sell; Employees can sell; Customers are willing to buy; Execution details. Each step can be subdivided into many methods. Members of each team brainstormed and discussed intensely to make the impossible possible. This is the crystallization of the wisdom of team members and the result of teamwork.
Three days and two nights of training made me realize what a team is and how to build and run a team. Every store is actually a team, only a perfect team does not have a perfect individual. At work, our attitude is very important. If we treat each guest like our parents, brothers and sisters, then we will naturally be warm and kind to them. To give customers a good feeling and let them trust us, on this basis, the success rate of our recommended drugs will naturally increase.
When facing customers, we must have confidence, learn more professional knowledge, and apply what we have learned. At the same time, we should learn to reflect in the sales, summarize in the reflection, and really improve the professional knowledge and sales ability of pharmacy. (Huang Xiaoqing of Yongsheng Hall)
The important
training for communication made me unforgettable on the first day. For dinner that day, we had a "paradise meal". We couldn't speak or make eye or physical contact. We fed each other. For the first time to enjoy such a dinner, surprise, embarrassment, excitement, all kinds of mixed emotions. At the first bite, I decided that meat and vegetables were nutritious according to my own ideas, so I added a big spoonful of rice to a chicken leg, and I didn't think about whether the other party could eat it. As the saying goes, do not do to others what you do not want to do to you, do we ever think about whether what we are doing is what the other person needs? Or do we just take it for granted that the other person needs it?
During the feeding process, we gradually became smooth and felt that we were feeding ourselves, because we would first see what the other person was clipping, and when we wanted to eat something, we would clip it first. Through careful observation, we have found the most suitable way of communication. Of course, if you can talk and communicate, the consensus reached will be faster and clearer. I couldn't help but want to speak a few times at the beginning, which also shows how important effective communication is at ordinary times. After the satisfied meal, I am also very grateful to the teachers for their good intentions. With a small game, you can meditate and reflect and feel. It is definitely a memorable dinner.
There is another thing that impressed me in the course, and that is the secondary sales at the cash register. Sometimes in the process of communication with customers, you have already talked dry, but customers are still skeptical. If customers can hear the same thing when they are ready to leave, this can improve the credibility of the product to a certain extent. (Yishou Shin Fang Fuduan)
More information
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2020
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