My story with The Spike
Release time:
2022-04-06
■ Peak International Trade He Keqin
30 years ago, I just left school and walked into the gate of the former Jinhua Cement Factory with a bright vision for the future. As the cement factory is located in the suburbs and the amateur cultural life is relatively monotonous, the predecessor of the "peak newspaper", the peak quarterly, aroused my strong interest in reading. I read every article carefully for fear of missing a word. In 1992 , the "Peak Newspaper" was officially launched. The rigorous and exquisite layout design and rich and substantial articles attracted me deeply. Through this small newspaper, I learned in time about the major strategic decisions of the enterprise, the major news that took place in the enterprise, the touching deeds of employees in different positions, and the entrepreneurial history of Jianfeng Group. I have a deeper understanding of the peak culture with "as the core of unity and struggle, seeking truth and innovation, determined to be the top, and bravely climbing the peak " .
Not long after I joined the company, I went to work in the cable company being established. After work every day, I dragged my tired body back to the dormitory. A cup of green tea and a "peak newspaper" swept away my exhaustion from work. After reading too much, I always want to write something, but writing articles is not my specialty. After thinking about writing and tearing, it took me a night to write a report on the enterprise meeting and handed it to Jin Huazhong, the editor-in-chief at that time, in fear and trembling. Unexpectedly, two days later, this article became a type in the "Peak Newspaper". Later, I met the editor-in-chief Jin, and he praised me. Spike Cable was the group's first project across the cement industry. At that time, the "Spike News" continuously published the deeds of Jiang Xiaomeng, the first general manager of Spike Cable, who led the employees to start their own businesses. We were deeply encouraged. After
Cable Company was put into production, I stayed in Yunnan as a salesman. It was not easy to get back to gold after a long journey. When each issue of the newspaper came out, I would ask my colleagues to send more copies to the office. Although it is often more than ten days after receiving it, her company can see the information of the group and hear the voice of the group, and her life abroad is no longer lonely. When running exhibitions and customers, I will also bring a copy of "Peak Newspaper", which is convenient for me to read and the best business card of Jianfeng Group. Through the newspaper I sent, the customer got to know more about Jianfeng Group, knew that Jianfeng was a listed company with credibility, strength and standard operation, and was willing to cooperate with us. In 1997 , I was named the group's outstanding marketer of the year. The reporter of "Peak News" also interviewed me. I was extremely proud to see that I became the protagonist of the report.
On the 16th of the first month of 1998 , Li Ziqiang, the second general manager of the cable company, went on a business trip for the first time after taking office. I accompanied him to Anhui to visit customers and drove through Tonglu Yueqiuguan to Xuancheng, Anhui on a moonlit night. The lights on the ridge are sparse, so I got off Jiangdong by light car. This poem was later published in the "Peak News". Now that I read this poem again, I can't help but recall the bits and pieces of working with Mr. Li, and the past of the cable company colleagues who did not fear hardships to open up the market.
In order to continuously improve my own quality and keep up with the pace of the group's great development, I signed up for further study after work. Amateur self-study will always encounter many difficulties, and it is inevitable that there will be the idea of giving up. At this time, the deeds of advanced figures publicized in the "Peak News" can always give me motivation and spur me to stick to it. After hard work, I obtained a postgraduate degree and a master's degree in business administration, and also got the title of senior economist, which is an explanation to myself.
Now the peak international trade company where I work has played a very important role in corporate publicity and image building. We have improved our service capacity to promote business growth, becoming a pilot enterprise of non-car carrier logistics in Zhejiang Province, a designated delivery warehouse of Dalian Futures Exchange and a designated delivery warehouse of Zhengzhou Commodity Exchange, optimizing the organizational structure and promoting on-site governance. The scale of Jianfeng International Trade has grown from small to large, and the profits have grown from small to large. Every step taken has been recorded and spread by the "Jianfeng News.
Over the years of working at the peak, the peak newspaper has accompanied me through countless wonderful nights. After reading each issue of the newspaper, I will fold it neatly and arrange it so that I can find it in time when I need it. Compared with the earlier, the printing of the "peak newspaper" is more exquisite, and there are many innovations in the content arrangement and layout design of the article. 30 years of hard work, 30 years of unremitting efforts, the seedling planted 30 years ago has now become an indispensable part of the promotion of corporate culture and an important window for external publicity. She is the recorder of the history of the peak, the witness of the development of the peak group, the display place of the cultural stage of the majority of employees, and the disseminator of positive energy. I hope that in the next 30 years, the next 30 years and even more 30 years, the "peak newspaper" can witness more, better and better tomorrow of the peak group and bring us more peak stories together with the peak people.
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According to our newspaper, "if an enterprise wants to develop in the long run, first of all, managers should have a long-term vision." On July 24, when general manager Yu Jianhong deployed the work for the second half of the year at the semi-annual meeting of the group company, he specifically asked all enterprises to formulate specific medium-and long-term business development plans for the next three to five years according to the industrial development trend and the group development strategy. Before making arrangements for the specific key work in the second half of the year, Yu Jianhong emphatically put forward the requirements for each business sector to formulate a business strategy plan for 2016-2018 according to the industry development trend and the group's development strategy. Yu Jianhong pointed out that the current group company's strategic decision-making and strategic development capabilities and efficiency still need to be improved. The publicity, understanding and implementation of the group's development strategy by various companies are not in place. The lack of medium and long-term business planning in each business sector restricts the business of the company. Development, cultivation of core products and profitability, construction of product brands, improvement of business scale and comprehensive strength. Last year, the group company asked the international trading company to formulate three-year work objectives and sign a three-year economic responsibility system with the company's management team. The actual effect shows that this has made the management team's management ideas clearer and more scientific and rational in terms of target setting, work arrangement and business development. For this reason, the group company put forward the requirements for the formulation of medium and long-term development plans for each business sector at this meeting. According to the industry characteristics of each business segment, market environment and other specific circumstances, the company makes requirements for the key content of the development plan of each business segment. For example, the pharmaceutical sector focuses on sales growth targets for key profitable products, product development and
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