Yunnan Peak Held Fourth Quarter Marketing Deployment Meeting
Release time:
2020-10-23
Yunnan Jianfeng Held Fourth Quarter Marketing Deployment Meeting
News 10# May 16 Morning, the marketing team of Yunnan Jianfeng Cement Company organized the fourth quarter marketing deployment meeting. At the
meeting, all the salesmen made a detailed analysis of the volume and price of each variety in their respective regions and the outstanding problems in the first three quarters. The marketing department reported in detail the sales situation in the first three quarters and shared and exchanged the overall marketing data, business experience and marketing plan for the fourth quarter of the region. In the face of the serious impact of the epidemic, Yunnan peak in the first quarter of cement sales lower than the same period last year, to overcome various adverse factors to achieve the same period last year sales catch-up, as of the third quarter, Yunnan peak is the only southwest of Yunnan this year to achieve year-on-year beyond the cement enterprises, but also the epidemic year of Yunnan cement industry to complete sales and last year's flat one of the few enterprises. With the expansion of new production capacity in the region and the phased end of key projects, the imbalance between supply and demand in the market has suddenly increased, and the challenges facing the marketing work of Yunnan Peak in the fourth quarter will be even greater. In order to make an all-out sprint, complete the set goals for the whole year, stabilize the industry price, recognize the future form and find the right position, the meeting made a comprehensive arrangement and deployment of the work in the fourth quarter.Fang Xuhua, deputy general manager of Yunnan Jianfeng, affirmed the achievements of Yunnan Jianfeng's marketing work in the first three quarters, and summarized and analyzed the highlights and shortcomings of the marketing work. Combined with the current situation of increasing imbalance between regional supply and demand, he hoped that the marketing team would face up to difficulties, improve quality development, break through the bottleneck of environmental shocks, and push the marketing work in depth, with the goal of maximizing the efficiency of enterprises, we should do a good job in the market conscientiously; upgrade services, change the mode, form a normal forecast innovation management, understand customers and market demand in advance, refine pilot distribution, and strive to do a good job in price stability and increase sales.
Zhou Jiping, general manager of Yunnan peak, asked the marketing team at the meeting to have a good grasp of the first-hand and accurate information of the key projects to be built, and to do a good job in early warning analysis and countermeasures. The civil market should increase the awareness of marketing innovation, and the salesmen in each area should timely and correctly understand the change of market form and make corresponding changes. Enhance their overall quality and control the market. All departments should do a good job of sales service, work together to achieve full-year sales targets. (hu chuanli)
More information
Peak health marketing and a new "play"
Building a New System, Flattening Management, Spike Health Marketing, New "Way to Work" On February 17, Spike Health Technology Company held a sales meeting to integrate and adjust the construction of a new marketing system and deploy and implement the 2017 sales work. Chen Daiyou, general manager of Health Technology Company, carefully explained and answered the marketing system construction and sales management assessment methods at the meeting, and reached a consensus on unifying thinking. The sales business of Health Technology Company involves three categories: health care products, plant extracts and Chinese herbal pieces. The product attributes and categories are different, and the product sales channels are diversified. In order to facilitate market expansion and adapt to the rapid response to market changes, the Company focuses on key products, key channels and key markets, adjusts the original business model, unifies all sales businesses of the Company, establishes a marketing center, and centralizes and unifies flat management. At the meeting, the Health Technology Company issued the "2017 Sales Management Assessment Measures", which takes sales performance as the leading factor, defines the sales staff's business expenses and market expansion support policies, implements quarterly and annual assessment of sales targets, and directly links the assessment of the progress of sales staff's target tasks with monthly income. After two-way selection, adjustment and implementation of sales positions and target tasks, all sales staff of Health Technology Company have signed a sales economic responsibility system. Chen Daiyou hopes that marketers will build confidence to meet the challenges and grow and progress together with the enterprise. At the same time, he said that the health technology company will focus on strengthening the construction and cultivation of the sales team, and carry out training, learning and experience sharing in various ways, so as to improve the business ability and level of the sales team. (Spike Health)
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On January 23, the group company held a special working meeting to summarize the safety and environmental protection work in 2016 and make arrangements for the work in the new year. General manager Yu Jianhong pointed out at the meeting that hidden dangers are accidents, accidents should be assessed, and safety and environmental protection work should continue to be carried out with a "zero tolerance" attitude. At the meeting, Chen Tianci, assistant to the general manager of the group company and manager of the audit performance management department, summarized the safety and environmental protection work in 2016 from the aspects of the completion of the safety and environmental protection responsibility system objectives, self-examination and self-correction of illegal operations, and the establishment of safety and environmental protection accident-free factories, analyzed the problems existing in the work, and put forward the safety and environmental protection work plan for 2017 in a targeted manner. Jiang Xiaomeng, chairman of the group company, stressed at the meeting that the work of safety and environmental protection is endless and must be carried out unremittingly. All enterprises should focus on safety and environmental protection management in a planned and focused manner according to the characteristics of their respective industries and industries, seasonal changes, and national policy adjustments. It is more important to establish awareness than inspection. It is necessary to strengthen safety and environmental protection education and improve the safety and environmental protection awareness and related work skills of all employees. Conduct in-depth pre-inspection and strict post-assessment to achieve full management and comprehensive prevention, and realize the overall improvement of enterprise safety and environmental protection. At the meeting, Jiang Xiaomeng, on behalf of the group company, signed the 2017 safety and environmental protection work responsibility letter with various professional companies and directly affiliated enterprises. In his concluding speech, Yu Jianhong, general manager of the group company, pointed out that safety runs through the development of the enterprise, and safety and environmental protection cannot be separated from production and operation. The two promote each other and complement each other, and managers at all levels must have a deep level of this.
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"Spike" Cement Becomes Yunnan Famous Brand Product
News from our newspaper At the beginning of the new year, good news came from Yunnan Jianfeng Cement Company. The "Jianfeng" brand cement successfully passed the examination and approval and won the title of "Yunnan Famous Brand Product. Since it was put into production in 2013, the "Jianfeng" brand cement produced by Yunnan Jianfeng has won good sales performance and reputation in the southwest Yunnan market, and its popularity and brand influence have been continuously improved. Therefore, Yunnan Jianfeng started to declare "famous brand products" in 2016. After preliminary data preparation, preliminary examination by Pu'er Municipal Bureau of Quality and Technical Supervision, expert review by Yunnan Provincial Bureau of Quality and Technical Supervision and on-site verification, Yunnan Provincial Bureau of Quality and Technical Supervision finally passed the examination and approval of "Yunnan Famous Brand Products" organized by Yunnan Provincial Strategic Leading Group for Implementing Brand and Strong Quality Province in 2017. The acquisition of this honorary title will further enhance the market competitiveness of Jianfeng Cement in southwestern Yunnan, and also increase the popularity of Yunnan Jianfeng, laying a more solid foundation for further market development in the future. (Li Chun)
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