Peak Health Opens Full Staff Marketing
Release time:
2020-07-15
In order to mobilize the enthusiasm of all employees to a greater extent, in early January, the peak season of the Lunar New Year is approaching, Jianfeng Health Technology Company established a "1 1 Direct Purchase Department" to explore a new mode of full-staff marketing. Chen Daiyou, general manager of
Jianfeng Health, said that the establishment of the 1+1 direct purchase department is an attempt of Jianfeng Health to the marketing channel of new media communities. "1" represents every employee of Jianfeng Health and the end consumers of Jianfeng Health respectively. "+" is the establishment of internet plus, new media community marketing and 1+1 direct purchase department, the aim is to actively operate a circle of friends through each employee, try community marketing of new media, and stimulate end consumers to understand, recognize and identify with peak and healthy products, thus generating purchasing behavior, increasing product awareness and brand awareness, and mobilizing the enthusiasm of all employees in marketing. After the establishment of
1+1 Direct Purchase Department, it not only established a service WeChat group, actively promoted all employees to promote friends circle and point-to-point WeChat, and supported door-to-door delivery. The service team also made pictures and texts for product use, so that more non-sales colleagues could understand the products and better promote the products, and cooperated with the Jinhua Daily client to shoot the Spring Festival advertisement micro-video, let more consumers know about peak health products and expand the influence of products. The 1+1 Direct Purchase Department also launched a buy-one-get-two-free discount for Renshou Hall's broken-wall Ganoderma lucidum spore powder for employees inside the peak, which was actively sought after by the employees.
During the prevention and control of the epidemic, although the 1+1 direct purchase department encountered many challenges, such as the outage of express delivery and tight supply, everyone worked together to overcome the difficulties.
1+1 Direct Purchase Department has been established for less than 2 months, mobilizing 80% of peak health's non-sales staff to participate, and more than half of the employees have successfully sold and been rewarded.
It is understood that employees also recognize the full marketing model. Let each employee participate in the marketing of the company, which can better reflect their own value, and at the same time make them feel the sense of achievement and dedication to the company. Sense of belonging. (Yao Lili)
More information
The company's vocational skill level independently identifies two new occupations
A few days ago, after the examination and approval of the Jinhua Municipal Bureau of Human Resources and Social Security, and reported to the Provincial Department of Human Resources and Social Security for examination and filing, Jianfeng Group's independent identification level of vocational skills was based on last year. Two new occupations (types of work) are chemical inspectors and organic synthesis workers.
2022
05-20
On May 12, Cai Xiaochun, deputy secretary of the Party group of Zhejiang Federation of industry and commerce, and his party visited Jianfeng group for investigation, visited Jinxi factory area of Jianfeng pharmaceutical factory and Jinxi internationalization project site, and had a discussion with Jiang Xiaomeng, chairman of the group company, Huang Jinlong, deputy general manager of the group company and general manager of the pharmaceutical company.
2022
05-20
On the afternoon of April 6, Jiang Xiaomeng, chairman of the group company, was invited to participate in the Jinhua News Client Financial Media Interview column "Night Talk of the Two Sessions", as a representative of the Jinhua Municipal People's Congress, to talk about suggestions for the future development of Jinhua enterprises. As the chairman of the Jinhua City Federation of Industry and Commerce, Jiang Xiaomeng has a personal experience of various problems encountered in the development of Jinhua enterprises. After careful investigation and full preparation, he put forward two proposals on strengthening the empowerment and allocation of production factors and further enhancing the market competitiveness of enterprises in our city and further promoting the compliance construction of private enterprises in our city and reducing the risk of enterprise operation. In the "two sessions night talk" interview, he put forward his own views on these two topics.
2022
04-12
Group Companies Commend 2021 Advanced
On the morning of January 26, the group company held the 2021 annual summary commendation meeting to review the work of the previous year, make arrangements for the work of 2022, sign the 2022 economic responsibility system with various professional companies and directly affiliated enterprises, and solemnly commend the 2021 advanced collectives and individuals.
2022
02-08
Group Company Convenes Workers' Representative and Trade Union Member Representative Conference
The group company held a representative meeting of staff representatives and trade union members, elected members of the eighth trade union committee and members of various special committees, and Shi Fu was elected chairman of the eighth trade union of the group trade union.
2022
02-08
The group company held an annual safety and environmental protection work conference to comprehensively summarize and review the safety and environmental protection work in 2021, make arrangements for the safety and environmental protection work in 2022, and sign the safety and environmental protection work responsibility system.
2022
02-08
Contact Us
No. 88 Wujiang East Road, Jinhua City, Zhejiang Province, China
Tel: +86-579-82326868
Fax : +86-579-82324666
©2023 Zhejiang Jianfeng Group Co., Ltd. Powered by: www.300.cn SEO Business License
SAF Coolest v1.2 设置面板 SHJSS-AHDB-FSSQE-ZSW
无数据提示
Sorry, the current column has no content !
You can view other columns or return to Home Page