I see marketing
Release time:
2020-07-22
My Opinion on Marketing
It is not easy to do a good job in marketing in today's saturated market and fierce competition. Combined with theoretical study, guidance from industry predecessors, experienced leaders and colleagues, and my own practice in running the market, I think the following conditions must be met to do a good job in marketing:
. is to be proficient in product and marketing knowledge, including contracts, business-related financial knowledge, risk management and control. It should be said that only when you are proficient in these, the customer will be convinced of you, and can make good decisions and control every step of the marketing work, especially the signing of the final contract and the conclusion of the business.
frequently. is to be diligent and run more markets. There is not much difference between sitting in the office and watching the sky. Marketing personnel and business personnel have to run more, go deep into the front line, visit customers more, inspect the market more, and enter the construction site more, so as to understand the market demand and product usage, so as to create more opportunities and conditions for product sales.
Fast. is to react quickly and obtain market information. In particular, if a local project is to start, or if there are prospective customers and interested product demands, it is necessary to respond quickly and attack quickly. If the action is slow, it may be preempted by competitors and lose the opportunity to promote and sell their own products. It is true that "the market is robbed". The market cake is so big that if we occupy more, others will occupy less. Similarly, if others occupy more, we will occupy less. The famous saying of Mengniu Company in the dairy industry, "there is no chance to sit, there is one opportunity to walk, and there are two opportunities to run" and "react quickly and act immediately" is profoundly reasonable. 10 More than 18 years ago, there was a famous saying in the famous movie "Kung Fu": "The martial arts in the world are unbreakable, but fast is not broken". It can be said that the philosophy is profound, and "fast" used in marketing is still The key (important) factor to success.
Full. is to have comprehensive information, not only to understand yourself, but also to understand the competitor's product pricing, market dynamics and other information. "Knowing the enemy and knowing yourself, you can fight a hundred battles without danger" can be said to strike directly at the core. In order to achieve "all", we must make friends widely, be diligent in running, "see six ways and listen to all directions". Only in this way can we have comprehensive market information and pave the way for our marketing work. (Shenyang)
More information
The company's vocational skill level independently identifies two new occupations
A few days ago, after the examination and approval of the Jinhua Municipal Bureau of Human Resources and Social Security, and reported to the Provincial Department of Human Resources and Social Security for examination and filing, Jianfeng Group's independent identification level of vocational skills was based on last year. Two new occupations (types of work) are chemical inspectors and organic synthesis workers.
2022
05-20
On May 12, Cai Xiaochun, deputy secretary of the Party group of Zhejiang Federation of industry and commerce, and his party visited Jianfeng group for investigation, visited Jinxi factory area of Jianfeng pharmaceutical factory and Jinxi internationalization project site, and had a discussion with Jiang Xiaomeng, chairman of the group company, Huang Jinlong, deputy general manager of the group company and general manager of the pharmaceutical company.
2022
05-20
On the afternoon of April 6, Jiang Xiaomeng, chairman of the group company, was invited to participate in the Jinhua News Client Financial Media Interview column "Night Talk of the Two Sessions", as a representative of the Jinhua Municipal People's Congress, to talk about suggestions for the future development of Jinhua enterprises. As the chairman of the Jinhua City Federation of Industry and Commerce, Jiang Xiaomeng has a personal experience of various problems encountered in the development of Jinhua enterprises. After careful investigation and full preparation, he put forward two proposals on strengthening the empowerment and allocation of production factors and further enhancing the market competitiveness of enterprises in our city and further promoting the compliance construction of private enterprises in our city and reducing the risk of enterprise operation. In the "two sessions night talk" interview, he put forward his own views on these two topics.
2022
04-12
Group Companies Commend 2021 Advanced
On the morning of January 26, the group company held the 2021 annual summary commendation meeting to review the work of the previous year, make arrangements for the work of 2022, sign the 2022 economic responsibility system with various professional companies and directly affiliated enterprises, and solemnly commend the 2021 advanced collectives and individuals.
2022
02-08
Group Company Convenes Workers' Representative and Trade Union Member Representative Conference
The group company held a representative meeting of staff representatives and trade union members, elected members of the eighth trade union committee and members of various special committees, and Shi Fu was elected chairman of the eighth trade union of the group trade union.
2022
02-08
The group company held an annual safety and environmental protection work conference to comprehensively summarize and review the safety and environmental protection work in 2021, make arrangements for the safety and environmental protection work in 2022, and sign the safety and environmental protection work responsibility system.
2022
02-08
Contact Us
No. 88 Wujiang East Road, Jinhua City, Zhejiang Province, China
Tel: +86-579-82326868
Fax : +86-579-82324666
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