My path to the spikes
Release time:
2020-08-14
My Peak Road
■ Daye Peak Yang Zhendong
When I was 15 years old, my family was puzzled between letting me go to general high school or vocational high school because of my poor results in the senior high school entrance examination. The village secretary said to my father, let him go to a technical school, where he can be distributed and transferred to a registered permanent residence. He will be a worker in the future. After his father considered it, he went to the technical school with the secretary to find the principal. The principal and the secretary are comrades-in-arms. He asked my father and I to choose between the two majors of sheet metal and silicate. He also said that this was commissioned by Jianfeng Group. In Jinhua's best unit, workers have stocks. No one else wants to sign up. I wanted to learn sheet metal, but my father insisted that I read silicate. At that time, I didn't even know what silicate was, and I didn't choose the right to speak professionally. In this way, I began to deal with cement and started a new journey in my life with the peak.
two years of theoretical study in technical school, let me gradually have an understanding of cement, and from the peak sent by the teacher began to contact the peak. Of all the courses, the students' favorite is the teacher sent by the peak, which is still vivid in retrospect: teacher Shi Zhenhua is witty and talkative, which can be expanded from calcium oxide to "outwit birthdays" in "Water Margin". The lecture is 4 . The students all seem to be listening to stories. Teacher Xing Yu, after taking a class on cement machinery and equipment, he will often talk about some interesting things when he was in high school. During the World Cup, he will also talk about football. Although the students do not understand football, they also listen with relish. There are also teachers such as Yu Juhua, Wang Wenrong and Hu Shengqiao, who not only give us lectures, but also give us a preliminary concept of spikes. Later, they also became my colleagues and leaders.
From to 1998 to practice in Jinsong Factory, I now spend more than half of my life at peak. From vertical kiln to rotary kiln, from Jinhua to Fuyang to Daye, from apprentice to salesman to department head, I have personally participated in every leap and development of peak cement in the past 20 years, and have grown and improved in it. Sometimes I think that being able to work in an enterprise for 20 years and still be full of confidence should be because of the charm of peak culture.
Looking back on the past, the most unforgettable thing for me is the more than ten years of marketing work. Fuyang Peak was ignited and put into production in 2004 . This is the first stop for Peak Cement to go out of Jinhua. It is a great challenge for Peak people to promote a "new" brand in a strange market from the small rotary kiln to the ton line. It was also that year that I was transferred from Jinma production line to Hangzhou sales department to start a new job. Fortunately, in my new position, I met good colleagues, good leaders and good teachers, which made me a layman slowly become a qualified salesman. I learned how to deal with people, how to communicate and share with others, and what responsibility is.
Fuyang Peak was put into production in 2004 , which coincided with excessive investment in Zhejiang cement, sharp overcapacity and a sharp decline in the market. How to sell cement became a top priority. Two young managers of Hangzhou sales department, Yu yinghua and yuan xianming, took our group of young men to run the market day and night. "5 2 " and "white plus black" worked hard to open up the situation. My master and I are responsible for the development of the rural market. The Hangzhou area is different from the Jinhua market. It is necessary to put the rural market through transfer stations. Striving for transfer stations is the top priority of the work. In Fuyang and Tonglu, we traveled to every township and trampled on the threshold of every transfer station and store. At that time, people used to take buses to run the market. Sometimes they had to take buses five or six times from Fuyang City to a township in Tonglu. They could only visit one customer a day. They ran out of shoes and wore out their mouths. People didn't need your products. It is under such conditions that we have continuously honed our sales ability. After three years of hard work, Fuyang Jianfeng has gradually become an excellent cement enterprise in Hangzhou and is now a benchmark enterprise in the southern cement system.
With the adjustment of the company's cement business, I came to Daye again in 2008 . From the Qiantang River to the Yangtze River, it is an unfamiliar environment and a new journey. If Fuyang as a salesman is a turning point for me, it is a step up in Hubei-starting to engage in marketing management. In the past, it was enough to do well what the superior told us, but now it is necessary to lead everyone to do things. Daye Peak has been put into production for ten years, Peak Cement in the market from a bag, a ton of tons, to now become the sales benchmark of the same type of enterprises, the cement market layout of the entire southeast of Hubei, and radiation to Jiangxi, Hunan, Henan, Anhui and other provinces, products into high-speed rail, highway, subway and other large-scale projects, become a well-known first-line brand ...... These changes make me full of sense of achievement, feel extremely proud.
I am very lucky to have witnessed the 40 anniversary and 50 anniversary of the peak. This year is the 46th anniversary of peak start-up 60#, and it is also in the most powerful period of peak. I believe that with the joint efforts of all peak people, peak business will become stronger and better.
More information
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Building a New System, Flattening Management, Spike Health Marketing, New "Way to Work" On February 17, Spike Health Technology Company held a sales meeting to integrate and adjust the construction of a new marketing system and deploy and implement the 2017 sales work. Chen Daiyou, general manager of Health Technology Company, carefully explained and answered the marketing system construction and sales management assessment methods at the meeting, and reached a consensus on unifying thinking. The sales business of Health Technology Company involves three categories: health care products, plant extracts and Chinese herbal pieces. The product attributes and categories are different, and the product sales channels are diversified. In order to facilitate market expansion and adapt to the rapid response to market changes, the Company focuses on key products, key channels and key markets, adjusts the original business model, unifies all sales businesses of the Company, establishes a marketing center, and centralizes and unifies flat management. At the meeting, the Health Technology Company issued the "2017 Sales Management Assessment Measures", which takes sales performance as the leading factor, defines the sales staff's business expenses and market expansion support policies, implements quarterly and annual assessment of sales targets, and directly links the assessment of the progress of sales staff's target tasks with monthly income. After two-way selection, adjustment and implementation of sales positions and target tasks, all sales staff of Health Technology Company have signed a sales economic responsibility system. Chen Daiyou hopes that marketers will build confidence to meet the challenges and grow and progress together with the enterprise. At the same time, he said that the health technology company will focus on strengthening the construction and cultivation of the sales team, and carry out training, learning and experience sharing in various ways, so as to improve the business ability and level of the sales team. (Spike Health)
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On January 23, the group company held a special working meeting to summarize the safety and environmental protection work in 2016 and make arrangements for the work in the new year. General manager Yu Jianhong pointed out at the meeting that hidden dangers are accidents, accidents should be assessed, and safety and environmental protection work should continue to be carried out with a "zero tolerance" attitude. At the meeting, Chen Tianci, assistant to the general manager of the group company and manager of the audit performance management department, summarized the safety and environmental protection work in 2016 from the aspects of the completion of the safety and environmental protection responsibility system objectives, self-examination and self-correction of illegal operations, and the establishment of safety and environmental protection accident-free factories, analyzed the problems existing in the work, and put forward the safety and environmental protection work plan for 2017 in a targeted manner. Jiang Xiaomeng, chairman of the group company, stressed at the meeting that the work of safety and environmental protection is endless and must be carried out unremittingly. All enterprises should focus on safety and environmental protection management in a planned and focused manner according to the characteristics of their respective industries and industries, seasonal changes, and national policy adjustments. It is more important to establish awareness than inspection. It is necessary to strengthen safety and environmental protection education and improve the safety and environmental protection awareness and related work skills of all employees. Conduct in-depth pre-inspection and strict post-assessment to achieve full management and comprehensive prevention, and realize the overall improvement of enterprise safety and environmental protection. At the meeting, Jiang Xiaomeng, on behalf of the group company, signed the 2017 safety and environmental protection work responsibility letter with various professional companies and directly affiliated enterprises. In his concluding speech, Yu Jianhong, general manager of the group company, pointed out that safety runs through the development of the enterprise, and safety and environmental protection cannot be separated from production and operation. The two promote each other and complement each other, and managers at all levels must have a deep level of this.
2020
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"Spike" Cement Becomes Yunnan Famous Brand Product
News from our newspaper At the beginning of the new year, good news came from Yunnan Jianfeng Cement Company. The "Jianfeng" brand cement successfully passed the examination and approval and won the title of "Yunnan Famous Brand Product. Since it was put into production in 2013, the "Jianfeng" brand cement produced by Yunnan Jianfeng has won good sales performance and reputation in the southwest Yunnan market, and its popularity and brand influence have been continuously improved. Therefore, Yunnan Jianfeng started to declare "famous brand products" in 2016. After preliminary data preparation, preliminary examination by Pu'er Municipal Bureau of Quality and Technical Supervision, expert review by Yunnan Provincial Bureau of Quality and Technical Supervision and on-site verification, Yunnan Provincial Bureau of Quality and Technical Supervision finally passed the examination and approval of "Yunnan Famous Brand Products" organized by Yunnan Provincial Strategic Leading Group for Implementing Brand and Strong Quality Province in 2017. The acquisition of this honorary title will further enhance the market competitiveness of Jianfeng Cement in southwestern Yunnan, and also increase the popularity of Yunnan Jianfeng, laying a more solid foundation for further market development in the future. (Li Chun)
2020
07-31
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