Spike brand creation work attracts attention
Release time:
2020-08-14
Peak Brand Creation Work Brings Attention
A series of fruitful work carried out by Peak in brand creation has attracted the attention of relevant experts. 9# August 13 , a research team led by Zhou Zhaoxia, a professor from the School of International Business Administration of Zhejiang Foreign Studies University, visited Jianfeng and conducted research on the establishment of Jianfeng brand. Xiang Chongping, deputy general manager of
Group Company, and relevant personnel of the Group Office and the Intellectual Property Department of Pharmaceutical Company communicated with Professor Zhou Zhaoxia and his party. Xiang Chongping introduced the development history, corporate culture, current industrial structure and so on of Jianfeng, and emphatically introduced the practices of Jianfeng in brand strategy formulation, brand management system and organization setting, market management and brand protection, the establishment, management and use of Chinese well-known trademarks and provincial and municipal famous trademarks, etc, it also discusses topics such as how to enhance the value and connotation of corporate brands, and the ways and methods for the government to guide and cultivate corporate brands.
Professor Zhou Chaoxia has been engaged in the research of brand communication, public relations and other topics for many years. She has served as the director of Zhejiang International Public Relations Association, the director of Public Relations Education Research Association of China Higher Education Association, the member of the expert group of Zhejiang International Public Relations Association and the member of the professional expert committee of Zhejiang Vocational Appraisal Public Relations, it is to collect basic data for the project "Empirical Research on Brand Cultivation Mechanism for Transformation and Upgrading of Strategic Emerging Industries and Traditional Industries in Zhejiang Province" sponsored by her in the year 2017 . (this newspaper reporter)
More information
On the afternoon of June 9, Peak Cable Company organized all employees to learn fire fighting knowledge and conducted fire fighting and emergency escape drills. Since June, the subordinate enterprises of the company have organized training, learning and drills related to production safety according to their own characteristics and combined with the actual work. Safety production month series of activities carried out in an orderly manner.
2022
06-13
Spike Postdoctoral Research Papers on International Frontier Journals
Recently, good news came from the postdoctoral workstation of Jianfeng Pharmaceutical. Under the guidance of workstation mentor Jiang Xiaomeng, associate researcher Yang Xiaoxiao has made new progress in the treatment of alcoholic liver disease. The relevant research results "Roxadustat, a hypoxia-inducible factor 1a activator, attenuates both long- and short-term alcohol induced alcoholic liver disease" were published in the internationally renowned academic journal "Frontiers in Pharmacology. This journal is a frontier journal in the field of international pharmacy, mainly publishing academic papers and information on basic and clinical pharmacology, medicinal chemistry, pharmacology and toxicology.
2022
06-01
Daye Peak QC Achievements Won the Third Prize of Huangshi City
On May 7, Huangshi City Quality Strong City Working Committee organized a 2022 QC Results Conference. The QC project of "Technical Transformation of Ore Limestone Batching System" of Daye Peak Cement Company won the third prize.
2022
06-01
On April 28, Dalian Commodity Exchange held an online working meeting to announce the results of the 2021 excellent delivery warehouse and delivery warehouse excellent futures personnel selection, peak international trading company won the 2021 "excellent designated delivery warehouse" title, futures commissioner Ruan Weihang won the "excellent futures personnel" title.
2022
06-01
Cranberry extract combination identification detection method won the invention patent
After cranberry extract products were included in the "Zhejiang Province Key High-tech Product Development Project Plan" in 2021, Jianfeng Health Technology Company recently obtained an invention patent for the identification and detection method of cranberry extract. This new combined identification and detection method developed by Jianfeng Health identifies whether catechin or procyanidin B2 is added in cranberry extract by thin layer analysis, and then detects the unique A- type procyanidin and its chromatographic distribution in cranberry extract by high performance liquid chromatography, so as to improve the accuracy of product judgment. The identification method has the characteristics of accurate results and short detection time, which is of great significance to standardize the cranberry extract market and promote the healthy development of the industry, and has been unanimously recognized by peers.
2022
05-20
Daye Peak Manufacturing Department Won the Title of "Worker Pioneer" in Hubei Province
A few days ago, the manufacturing department of Daye Peak Cement Company was awarded the title of "Worker Pioneer" by the Hubei Provincial Federation of Trade Unions. Daye Jianfeng Manufacturing Department not only continued to actively explore and achieved good results in energy saving and consumption reduction, technological transformation, product quality process control, and economic responsibility system to guide management, but also improved Daye Jianfeng's overall operation level and won Huangshi City The seventh "Mayor Quality Award" created conditions and was fully affirmed by government departments at all levels.
2022
05-20