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Yunnan Peak Held Fourth Quarter Marketing Deployment Meeting

Release time:

2020-10-23

Yunnan Jianfeng Held Fourth Quarter Marketing Deployment Meeting

News 10# May 16 Morning, the marketing team of Yunnan Jianfeng Cement Company organized the fourth quarter marketing deployment meeting. At the

meeting, all the salesmen made a detailed analysis of the volume and price of each variety in their respective regions and the outstanding problems in the first three quarters. The marketing department reported in detail the sales situation in the first three quarters and shared and exchanged the overall marketing data, business experience and marketing plan for the fourth quarter of the region. In the face of the serious impact of the epidemic, Yunnan peak in the first quarter of cement sales lower than the same period last year, to overcome various adverse factors to achieve the same period last year sales catch-up, as of the third quarter, Yunnan peak is the only southwest of Yunnan this year to achieve year-on-year beyond the cement enterprises, but also the epidemic year of Yunnan cement industry to complete sales and last year's flat one of the few enterprises. With the expansion of new production capacity in the region and the phased end of key projects, the imbalance between supply and demand in the market has suddenly increased, and the challenges facing the marketing work of Yunnan Peak in the fourth quarter will be even greater. In order to make an all-out sprint, complete the set goals for the whole year, stabilize the industry price, recognize the future form and find the right position, the meeting made a comprehensive arrangement and deployment of the work in the fourth quarter.

Fang Xuhua, deputy general manager of Yunnan Jianfeng, affirmed the achievements of Yunnan Jianfeng's marketing work in the first three quarters, and summarized and analyzed the highlights and shortcomings of the marketing work. Combined with the current situation of increasing imbalance between regional supply and demand, he hoped that the marketing team would face up to difficulties, improve quality development, break through the bottleneck of environmental shocks, and push the marketing work in depth, with the goal of maximizing the efficiency of enterprises, we should do a good job in the market conscientiously; upgrade services, change the mode, form a normal forecast innovation management, understand customers and market demand in advance, refine pilot distribution, and strive to do a good job in price stability and increase sales.

Zhou Jiping, general manager of Yunnan peak, asked the marketing team at the meeting to have a good grasp of the first-hand and accurate information of the key projects to be built, and to do a good job in early warning analysis and countermeasures. The civil market should increase the awareness of marketing innovation, and the salesmen in each area should timely and correctly understand the change of market form and make corresponding changes. Enhance their overall quality and control the market. All departments should do a good job of sales service, work together to achieve full-year sales targets. (hu chuanli)

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